Category: Design

By Robert Farago on October 16, 2009

Cadillac V Sixteen Concept (courtesy mydrives.files.wordpress.com)

1. The Cadillac V16 Concept – If GM had dared take the brand way up market, where it belongs, things would have been different for the “standard of the world.” But the nettle was not grasped, and the brand continued—and continues—its long march downmarket, into extinction.

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By Edward Niedermeyer on October 15, 2009

In our Regal-welcoming thread, Martin Schwoerer noted that the Insignia is smaller inside than the Cruze.  And guess what? He’s right (trust but verify). The German-market Cruze has 963 mm (37.9 inches) of rear kopffreiheit, while Insignia comes in at 910 cm (35.8 inches) according (PDF) to the guys at motor-talk.de (who cite sources ).  These same resourceful forum denizens also dug up the range of distances between the rear and front seats on the Insignia and some competitors and by comparison, Insignia rear seating isn’t sitting pretty.

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By Edward Niedermeyer on October 14, 2009

We can scrimp and save...

A few weeks ago we heard that Chrysler would be rehiring designers and engineers to help kick-start the companies product refresh-a-thon. After all, seven major reskins in 18 months weren’t going to happen with Chrysler’s bankruptcy-level staffing, which saw some departments covered by “only a few people.” Well, according to the Freep, Chrysler has hired back a total of 14 UAW-represented white-collar staff. And that’s it. Per a Chrysler statement:

Chrysler Group continually evaluates its human resources with the goal of assuring that its workforce is well-qualified and effective. At this time, no decisions have been made regarding an increase in salaried staffing levels.

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By Edward Niedermeyer on September 30, 2009

Fore! (courtesy:automotorundsport.de)

A video promo for VW’s One Liter Concept accidentally reveals that which keeps Mr De Silva up at night: The 2012 Golf VII.

By Edward Niedermeyer on September 28, 2009

Was it worth it?

In the past two years I have spent more time with (VW group CEO) Dr. Winterkorn than with my wife

So sayeth VW Group Design Boss Walter De Silva in Automotive News [sub]. “When I think about the Golf VII, I do not sleep at night,” he adds. Considering that, as head of styling for Audi, Bentley, Bugatti, Lamborghini, Seat, Skoda and Volkswagen, De Silva manages about 100 projects at a time, so it’s no wonder Mrs. De Silva takes second place to Herr Winterkorn.

By Edward Niedermeyer on August 10, 2009

Select media, Twitterati and fanboys are taking in the very best of GM hype today at a “tweet-but-don’t-photograph” event. But 140-character messages of hope, renewal and awesome are a bit thin to draw real conclusions from. Not that such semantics stop the faithful from trying. Apparently GM has an ATS concept, based on the mythical Alpha RWD platform. Because GM needs a “real” 3 series fighter in addition to an Epsilon II Buick fighter. Speaking of which, the Epsi II-based Riviera Concept is being teased, as is a Malibu refresh. Between the new concepts and Bob Lutz’s admission that GM’s interiors once resembled “solidified lava,” the twits become downright effusive. “I am bathing in future,” tweets one. But it’s the future of car shows, not showrooms (with the exception of some drooling over the Malibu refresh and it’s allegedly touch-friendly interior). And we already knew that GM can make pretty concepts.

By David Holzman on July 25, 2009


By Edward Niedermeyer on July 9, 2009

… we get one that’s styled just like the XF. Oh well. Welcome to the 21st Century, XJ!

By Edward Niedermeyer on June 23, 2009

Motor Trend’s Angus MacKenzie recently got some seat time in the new Shelby GT500, and calls it “a pretty impressive piece — fast, loud, and blessed with the best steering ever in an American Car.” “But,” writes MacKenzie, “the thing that annoys me most about the GT500 — about the whole 2010 Mustang range, for that matter — is the live rear axle. It’s the wrong technology, done for the wrong reasons; emblematic of the cynical ‘near enough is good enough’ attitude from Motown management that helped drive Detroit’s automakers into a ditch.” And thereby restarted a squabble that makes the global warming debate look like a lover’s spat.

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By Edward Niedermeyer on June 9, 2009

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