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General Motors Deathwatch 197: The Volt Lie

By Paul Niedermeyer
September 11, 2008 - The unveiling of the production version of the Volt will go down in history as one of GM’s final coffin nails. Not only does it mark the death of the Volt cult, but it also signals the end of the whole “concept/dream car” era as invented by GM’s legendary Harley Earl in the fifties. Bob Lutz has thrown his “Hail Mary pass” right into the stands. The fans are furious, heading for the exits.

General Motors Deathwatch 197: The Volt Lie editorial continued »

Posted in Editorials | Lutzie | Media | 92 comments

First Annual Bob Lutz Award: It’s Eponymous

By Frank Williams
March 3, 2008 -

TTAC's first annual Bob Lutz Award is given to the automotive executive who's made the most outrageous, politically incorrect or just plain dumb public pronouncements. When it came to providing us with that special blend of hubris, tunnel vision and cognitive dissonance; nobody does it better than Robert A "Bob" Lutz. And so, Maximum Bob gets the nod. Yes, there were other suits who made Lutz-worthy statements. But Maximum Bob scored extra points for volume and consistency. Hardly a day goes by that MB doesn't utter some bon mots that leave us shaking our heads. We proudly present a representative sample...

First Annual Bob Lutz Award: It’s Eponymous editorial continued »

Posted in Editorials | Lutzie | The Bob Lutz Award | 28 comments