“So would this new Infiniti Q50 be the new JDM Nissan Skyline?” asked TTAC commenter luvmyv8. One of the benefits of having a TTAC editor on the other side of the globe, as opposed to in a basement in Peoria, is that we can get first-hand answers to luvmyv8, straight from Nissan’s and Infiniti’s top men. Read More >
In the early 1980s, as the economy continued to slump and gas prices soared, American car makers were desperate for a way forward. The good old days were gone forever. Under pressure from the Japanese, whose small cars had gone from rolling jokes to serious, high quality competition in little more than a decade, the big three knew they needed to make a radical departure from their traditional approach before it was too late. Although some of the more stodgy cars would soldier on and continue to sell to members of the Greatest Generation well past their expiration dates, for the rest of us the future was a smaller, lighter and more efficient. The winds of change were blowing and even the Ford Mustang felt the chill.
In some ways my initial move across the Pacific was a lot easier than my return. I was at the end of my personal rope when I went to Japan in 1999 and, even though I was stepping into a dead end job, there was nowhere to go but up. Coming home was quite the reverse. Of course I had a job offer, but I had learned the hard way about birds in the hand versus the two in the bush and, truth is, I was scared. I had carved out a nice little life for myself in Japan. I had friends, a decent place to live and, for a change, money in my pocket. I had even purchased a car and a motorcycle, but now it was time to sell out and move on.
Honmoku street is a wide, tree lined avenue that bends through the southern “Naka” district of the city of Yokohama. Close by sits the massive port, the gateway through which so much of Japan’s industrial output is sent to the world, its tall cranes working ceaselessly and with no regard for human concerns like the time of day. Above it all the Yokohama Bay Bridge soars like a vision, lifting cars and trucks across the entrance to the harbor as effortlessly as it straddles the line between art and infrastructure. Although the massive bridge and its double decked feeder highways encircle the entire district, the sense one has on the ground is of open space and nature, rarities in the second largest city in Japan. In the midst of it all sits the classic American Hot-Rod shop, Mooneyes.
Yesterday I shared with you dear, reader, one of my favorite games, the $5000 Craigslist Fantasy Challenge and you responded with a lot of great cars. Today I thought I would step it up just one more notch and introduce you to that game’s Japanese cousin – the “Goo Game.” Won’t you come and pray with me?
Total silence is not the kind of thing you expect in Japan. Given the fact that there are almost 130 million people crammed into a country roughly the size of the State of California, only 20% of which is actually habitable, the din of human activity follows you wherever you go. It is an incredibly urban environment, filled with people, heat and activity. Yet when I turned off the engine and stepped out onto the empty road and into the cool stillness of the summer night, I felt like I was the only person in the world.
Wherever I am in the world I will always be a typical American man. Despite a lot of the stereotypes that spring to mind when I say that, I learned a long time ago that it isn’t a bad thing. I was raised right and I have solid values. When seats are limited I will stand so my elders can sit. I always hold the door open for ladies, and I keep plugging away no matter how hopeless the situation might seem. There are a few things here and there that can cause problems once in a while, too. For example, I won’t be deliberately insulted, I need my personal space and, of course, I feel like I am loser if I don’t have my own set of wheels.
Hot girls in short skirts are the first things that leap into my mind whenever anyone says anything about the Japanese. The internet has not helped to change that, in fact it may have made things worse. If you add the word “Japanese” to any noun that describes a group of people and enter it into your favorite search engine, pictures of hot young girls will always appear near the top of the results. Look for Japanese tour guides, Japanese students, Japanese beach volleyball players or Japanese anything and you will see I am right. Try it, I’ll wait.
For those of you with a love of geography but without the resources to actually set foot in the country, let me tell you about Japan. It is a nation famously made up of thousands of islands but, in reality there are just 4 main islands where most of the people live – 5 if you count Okinawa. The largest island is called Honshu, it is the banana shaped one in the middle should you be looking for a map right now, and Honshu is home to most of the great cities of Japan. Tokyo, Kawasaki and Yokohoma blend seamlessly into one another to form one giant zone of dense urban sprawl across the “Kanto” region in the East, while Kyoto, Osaka and Kobe mirror that sprawl, albeit with less size but more attitude, in the West. This Western region is known as “Kansai.” I’ll take you to to Japan’s flyover land. The land, where one would fly over guardrails. Read More >
The Tokyo Auto Salon was mobbed, to a high degree by youth that allegedly has no interest in cars, or procreation. They come to the Auto Salon for two reasons: Cars and girls. Both are plentiful. On Friday, we promised you in-depth coverage of this important topic, and here it is. Like with our hachi-roku coverage, we try to give you a feeling for the overwhelming number of underdressed women by giving you TTAC’s biggest picture collection of all times.
CAUTION: The content may be NSFW in certain places that object to bare skin, racy outfits and musings about deviant behavior. Do not click and/or complain if that offends you.
On Friday, we mentioned that Toyobaru’s hachi-roku absolutely dominates the Tokyo Auto Salon into total submission. Just about any booth (save that of Honda, Nissan etc.) has the almond-eyes of one or more hachi-roku looking at you. On Friday, we promised you visual proof. Here it is, and it is a monster. It is the biggest collection of hachi-roku pictures this side of Gunma. Read More >
In Part 1 of our talk with Infiniti CEO Johan de Nysschen at his new office at the Infiniti world headquarters in Hong Kong, we talked about his new job, about new directions for Infiniti, and for the brand. In the second part, we talk about the new cars Infiniti will bring, where they will be made, what engines will be in them, and what deNysschen thinks about the plan to sell half a million by 2016.
In April at the Beijing auto show, Nissan’s Andy Palmer said he wants to see 500,000 Infiniti sold by 2016, while conceding that this is “an aggressive target.” In the last fiscal year, Infiniti sold 141,000 units worldwide, 105,000 of those in the Americas. In carefully crafted words, de Nysschen explains what he thinks of the 500,000 unit target: Read More >
A few months ago, Nissan’s Infiniti premium division moved out of the office building in Yokohama and out from the shadow of its parent company. Infiniti set up its new world headquarters in Hong Kong. Nissan also snagged Audi’s America-chief Johan de Nysschen as Infiniti’s new boss. Last Friday, after work, we sat down with de Nysschen in his new office on the 35th floor of the Citibank Tower in Hong Kong’s downtown, to talk about his and Infiniti’s plans for the future. This is a two-part interview. The second part will appear tomorrow.
De Nysschen’s office is spacious, but subdued in comparison to the workplaces of other leaders of industry. No armed guards, no sometimes more dangerous personal assistants bar the entry. He sits at a working man’s desk: Three computers of various sizes, a printer. A glass door provides limited privacy from otherwise open floor offices with space for maybe 100 people when Infiniti’s World Headquarters are fully staffed. So how does the new CEO like the new office in the new city? Read More >