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	<title>Comments on: Editorial: BMW&#8217;s Bangle Blows Town</title>
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	<description>The Truth About Cars is dedicated to providing candid, unbiased automobile reviews and the latest in auto industry news.</description>
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		<title>By: bigmiles70</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1239022</link>
		<dc:creator>bigmiles70</dc:creator>
		<pubDate>Fri, 06 Feb 2009 23:22:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1239022</guid>
		<description>There’s nothing like a Chris Bangle article to bring out all the automotive design experts, haters, posers, etc. In business you have to grow your client base or you die! After 20 years of design evolution, the old platform had reached its zenith. BMW had to attract new buyers and if this new design language alienated some current customers, then so be it.
Automotive journalists and car enthusiast often over estimate the influence they have on the general car buying public.  Their opinions reach a very small audience and the rest could give a rat’s ass what they think. This explains why when a majority of the automotive press dislikes the Bangle designs, BMW increases sales. Their influence is very limited.  People buy cars for a variety of reasons and to try to establish motives is just plain asinine. 
To all those that left BMW because of Bangle’s designs or are just plain haters, BMW says, “go screw yourselfs”!</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->There’s nothing like a Chris Bangle article to bring out all the automotive design experts, haters, posers, etc. In business you have to grow your client base or you die! After 20 years of design evolution, the old platform had reached its zenith. BMW had to attract new buyers and if this new design language alienated some current customers, then so be it.<br />
Automotive journalists and car enthusiast often over estimate the influence they have on the general car buying public.  Their opinions reach a very small audience and the rest could give a rat’s ass what they think. This explains why when a majority of the automotive press dislikes the Bangle designs, BMW increases sales. Their influence is very limited.  People buy cars for a variety of reasons and to try to establish motives is just plain asinine.<br />
To all those that left BMW because of Bangle’s designs or are just plain haters, BMW says, “go screw yourselfs”!<!-- google_ad_section_end --></p>
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		<title>By: M316</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1231551</link>
		<dc:creator>M316</dc:creator>
		<pubDate>Thu, 05 Feb 2009 07:22:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1231551</guid>
		<description>The 99 3,5,7 were all beautiful cars and then Bangle bungled...</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->The 99 3,5,7 were all beautiful cars and then Bangle bungled&#8230;<!-- google_ad_section_end --></p>
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		<title>By: GiddyHitch</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1231191</link>
		<dc:creator>GiddyHitch</dc:creator>
		<pubDate>Thu, 05 Feb 2009 02:47:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1231191</guid>
		<description>Bangle&#039;s Achilles heels were headlight and trunk design, or more generally, overreaching in tying the front and rear ends together.   That being said, the Bangle bimmers look very current, possess the best stance of any mainstream marque, and the best wheel designs in the business.  The refreshed designs also addressed the most egregious aspects of the original designs and managed to turn them into handsome cars (I&#039;m thinking of the E60 5-series and E65 7-series especially).  And at least exterior design was prioritized at BMW in an automotive world of dead-end accent lines and slab-sided doors.  I would also argue that his M Coupe, 3 Series sedan, and X5 are better looking than their predecessors.  Sadly, the M3s are just tacky and the 6-series are shockingly bad.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Bangle&#8217;s Achilles heels were headlight and trunk design, or more generally, overreaching in tying the front and rear ends together.   That being said, the Bangle bimmers look very current, possess the best stance of any mainstream marque, and the best wheel designs in the business.  The refreshed designs also addressed the most egregious aspects of the original designs and managed to turn them into handsome cars (I&#8217;m thinking of the E60 5-series and E65 7-series especially).  And at least exterior design was prioritized at BMW in an automotive world of dead-end accent lines and slab-sided doors.  I would also argue that his M Coupe, 3 Series sedan, and X5 are better looking than their predecessors.  Sadly, the M3s are just tacky and the 6-series are shockingly bad.<!-- google_ad_section_end --></p>
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		<title>By: NoSubstitute</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1230081</link>
		<dc:creator>NoSubstitute</dc:creator>
		<pubDate>Wed, 04 Feb 2009 20:42:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1230081</guid>
		<description>Bloggers berate Bangle, but BMW&#039;s business boomed.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Bloggers berate Bangle, but BMW&#8217;s business boomed.<!-- google_ad_section_end --></p>
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		<title>By: Lokkii</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1228861</link>
		<dc:creator>Lokkii</dc:creator>
		<pubDate>Wed, 04 Feb 2009 16:19:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1228861</guid>
		<description>Perhaps my feelings are hurt by being called a&quot; boring old fart who [is] dying anyway&quot; but I&#039;ve owned 4 3-Series BMWs over the last 10 years.

We boring old farts look at people like you who only  &lt;em&gt;&quot;want something that stands out and has some distinction and uniqueness &lt;/em&gt; as poseurs who just want to be seen driving an expensive status car. 

Why don&#039;t you just put some pink highlighting in your hair if you  just &lt;em&gt; want to &quot;stand out and have some distinction and uniqueness&quot; &lt;/em&gt;?

I don&#039;t particularly like having a car that looks like a circus act. I bought my most recent banglized 3 Series because it still drives like a BMW albeit in a zoot suit. The current 3-Series is  overwrought.

It&#039;s still about how the car performs, though, and so I bought one. However, I rejected the idea of a Z4 because it&#039;s so god-awful that I just couldn&#039;t do that. You&#039;re certainly welcome to like it if you choose, and I&#039;m sure it will get you a lot of attention.... 

Oh, and please don&#039;t equate popularity with tasteful or well-done. Applying that logic gives us Madonna, Brittany Spears, and Paris Hilton as role models.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Perhaps my feelings are hurt by being called a&#8221; boring old fart who [is] dying anyway&#8221; but I&#8217;ve owned 4 3-Series BMWs over the last 10 years.</p>
<p>We boring old farts look at people like you who only  <em>&#8220;want something that stands out and has some distinction and uniqueness </em> as poseurs who just want to be seen driving an expensive status car. </p>
<p>Why don&#8217;t you just put some pink highlighting in your hair if you  just <em> want to &#8220;stand out and have some distinction and uniqueness&#8221; </em>?</p>
<p>I don&#8217;t particularly like having a car that looks like a circus act. I bought my most recent banglized 3 Series because it still drives like a BMW albeit in a zoot suit. The current 3-Series is  overwrought.</p>
<p>It&#8217;s still about how the car performs, though, and so I bought one. However, I rejected the idea of a Z4 because it&#8217;s so god-awful that I just couldn&#8217;t do that. You&#8217;re certainly welcome to like it if you choose, and I&#8217;m sure it will get you a lot of attention&#8230;. </p>
<p>Oh, and please don&#8217;t equate popularity with tasteful or well-done. Applying that logic gives us Madonna, Brittany Spears, and Paris Hilton as role models.<!-- google_ad_section_end --></p>
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		<title>By: Andrew van der Stock</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1227822</link>
		<dc:creator>Andrew van der Stock</dc:creator>
		<pubDate>Wed, 04 Feb 2009 06:20:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1227822</guid>
		<description>I liked Bangle&#039;s Beemers. 

I nearly bought a 128i hatch just before I moved to the USA. I might do so eventually (we just bought a new car today as we&#039;ve just returned to Australia - so it might be a while before the wife says yes to another car). 

I think the folks who pined for the BMW&#039;s of before are boring old farts who were dying anyway. BMW had to do something to make their cars exciting, and I for one really liked &#039;em, including the first Bangled 7 series. I *hate* sedans with a passion, but if I was forced to own a sedan (before trading it in for something useful or fun, like a hatch or a convertible), I&#039;d have any of his sedans.

The funny thing is that the most Bangled BMW&#039;s were the biggest sales successes, and once they de-Bangled them, sales sagged. Folks with that much discretionary spending do not want Camries or Accords. They want something that stands out and has some distinction and uniqueness. 

Life is too short to own a boring slab sided econobox. Bangle&#039;s cars were never boring. 

Andrew</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I liked Bangle&#8217;s Beemers. </p>
<p>I nearly bought a 128i hatch just before I moved to the USA. I might do so eventually (we just bought a new car today as we&#8217;ve just returned to Australia &#8211; so it might be a while before the wife says yes to another car). </p>
<p>I think the folks who pined for the BMW&#8217;s of before are boring old farts who were dying anyway. BMW had to do something to make their cars exciting, and I for one really liked &#8216;em, including the first Bangled 7 series. I *hate* sedans with a passion, but if I was forced to own a sedan (before trading it in for something useful or fun, like a hatch or a convertible), I&#8217;d have any of his sedans.</p>
<p>The funny thing is that the most Bangled BMW&#8217;s were the biggest sales successes, and once they de-Bangled them, sales sagged. Folks with that much discretionary spending do not want Camries or Accords. They want something that stands out and has some distinction and uniqueness. </p>
<p>Life is too short to own a boring slab sided econobox. Bangle&#8217;s cars were never boring. </p>
<p>Andrew<!-- google_ad_section_end --></p>
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		<title>By: john m flores</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1227591</link>
		<dc:creator>john m flores</dc:creator>
		<pubDate>Wed, 04 Feb 2009 04:35:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1227591</guid>
		<description>For those of you who don&#039;t want to correlate strong visual designs with sales success, ponder the following:

- early 80s Audi 5000
- 1st and 2nd generation Ford Taurus
- Pontiac Aztec
- AMC Pacer

With each of the above, the design struck a nerve, good or bad, and sales followed, or didn&#039;t. Simply put, ugly doesn&#039;t sell. Unless it&#039;s fleet sales.

Secondly, a new design language evolves over time. When you look at a modern Audi, you can point to that early 80s Audi 5000 as the first example of the language. Cadillac&#039;s new edgy styling has evolved from the first awkward CTS to the newer models that use the language more fluently. Likewise Bangle&#039;s BMWs. Just compare the maligned 2002 7 series and compare it to 2009&#039;s. You may still hate it, but you&#039;ve got to admit that the overall impression is much more fluid, much more cohesive.

Finally, one size does not fit all. Some designs work really well in one size and not so well in other sizes. Think Porsche and the Cayenne. Same with Bangle&#039;s BMWs. His designs work best in the 5 series - small enough to carry flow and tension in the flamed surfaces but big enough that the stylistic flourishes in the headlights and taillights don&#039;t overwhelm the total package.

Ultimately, every designer has his hits and misses. I&#039;ll forgive Bangle his misses - his first 7, the noses on the 6 and 4 - because he&#039;s developed a language that has matured and resulted in some very nice automobiles. He&#039;s left BMW as a recognized design leader, something that they did not have before, and that&#039;s no easy task.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->For those of you who don&#8217;t want to correlate strong visual designs with sales success, ponder the following:</p>
<p>- early 80s Audi 5000<br />
- 1st and 2nd generation Ford Taurus<br />
- Pontiac Aztec<br />
- AMC Pacer</p>
<p>With each of the above, the design struck a nerve, good or bad, and sales followed, or didn&#8217;t. Simply put, ugly doesn&#8217;t sell. Unless it&#8217;s fleet sales.</p>
<p>Secondly, a new design language evolves over time. When you look at a modern Audi, you can point to that early 80s Audi 5000 as the first example of the language. Cadillac&#8217;s new edgy styling has evolved from the first awkward CTS to the newer models that use the language more fluently. Likewise Bangle&#8217;s BMWs. Just compare the maligned 2002 7 series and compare it to 2009&#8217;s. You may still hate it, but you&#8217;ve got to admit that the overall impression is much more fluid, much more cohesive.</p>
<p>Finally, one size does not fit all. Some designs work really well in one size and not so well in other sizes. Think Porsche and the Cayenne. Same with Bangle&#8217;s BMWs. His designs work best in the 5 series &#8211; small enough to carry flow and tension in the flamed surfaces but big enough that the stylistic flourishes in the headlights and taillights don&#8217;t overwhelm the total package.</p>
<p>Ultimately, every designer has his hits and misses. I&#8217;ll forgive Bangle his misses &#8211; his first 7, the noses on the 6 and 4 &#8211; because he&#8217;s developed a language that has matured and resulted in some very nice automobiles. He&#8217;s left BMW as a recognized design leader, something that they did not have before, and that&#8217;s no easy task.<!-- google_ad_section_end --></p>
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		<title>By: Scorched Earth</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1227282</link>
		<dc:creator>Scorched Earth</dc:creator>
		<pubDate>Wed, 04 Feb 2009 02:47:44 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1227282</guid>
		<description>From the perspective of BMW and the industry, he was a success.  His styling brought a ton of new interest to BMW, and the Asians flattered him by xeroxing his butt to no end.

From my perspective, he turned ruined the most elegant cars in history.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->From the perspective of BMW and the industry, he was a success.  His styling brought a ton of new interest to BMW, and the Asians flattered him by xeroxing his butt to no end.</p>
<p>From my perspective, he turned ruined the most elegant cars in history.<!-- google_ad_section_end --></p>
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		<title>By: ra_pro</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1226922</link>
		<dc:creator>ra_pro</dc:creator>
		<pubDate>Wed, 04 Feb 2009 01:06:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1226922</guid>
		<description>The 6-series has awesome visual presence; it&#039;s going to sound like heresy, but it&#039;s what modern 911 should look like only a bit smaller and a lot lighter.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->The 6-series has awesome visual presence; it&#8217;s going to sound like heresy, but it&#8217;s what modern 911 should look like only a bit smaller and a lot lighter.<!-- google_ad_section_end --></p>
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		<title>By: Areitu</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1226742</link>
		<dc:creator>Areitu</dc:creator>
		<pubDate>Wed, 04 Feb 2009 00:21:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1226742</guid>
		<description>I admit, I like &quot;flame surfacing&quot; especially in the Z4 Coupe/M Coupe. I don&#039;t know a thing about automotive styling, but the way light and reflections play off the concave surfaces is visually fascinating to me, even if it&#039;s artistically incorrect. Beyond my opinion, I&#039;ll certainly respect the impact he&#039;s had on the rest of the industry.

BMW knowingly took a risky move with Bangle and it was intentionally polarizing. Maybe it&#039;s true the hot economy and BMW snobs expanded Bangle BMW sales, but I like to think that without Bangle, BMWs would resemble the coming generation of Mercedes: Sterile and vaguely derivative of Japanese designs. 

Like cdotson, I also read somewhere that Adrian van Hooydonk did the actual penning of the designs, so I wouldn&#039;t pull out the cigars or champagne yet.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I admit, I like &#8220;flame surfacing&#8221; especially in the Z4 Coupe/M Coupe. I don&#8217;t know a thing about automotive styling, but the way light and reflections play off the concave surfaces is visually fascinating to me, even if it&#8217;s artistically incorrect. Beyond my opinion, I&#8217;ll certainly respect the impact he&#8217;s had on the rest of the industry.</p>
<p>BMW knowingly took a risky move with Bangle and it was intentionally polarizing. Maybe it&#8217;s true the hot economy and BMW snobs expanded Bangle BMW sales, but I like to think that without Bangle, BMWs would resemble the coming generation of Mercedes: Sterile and vaguely derivative of Japanese designs. </p>
<p>Like cdotson, I also read somewhere that Adrian van Hooydonk did the actual penning of the designs, so I wouldn&#8217;t pull out the cigars or champagne yet.<!-- google_ad_section_end --></p>
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		<title>By: Robert Schwartz</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1226462</link>
		<dc:creator>Robert Schwartz</dc:creator>
		<pubDate>Tue, 03 Feb 2009 22:50:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1226462</guid>
		<description>@dgduris: and you weren&#039;t traumatized?</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->@dgduris: and you weren&#8217;t traumatized?<!-- google_ad_section_end --></p>
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		<title>By: cdotson</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1225851</link>
		<dc:creator>cdotson</dc:creator>
		<pubDate>Tue, 03 Feb 2009 21:24:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1225851</guid>
		<description>I&#039;ve always thought the 6 series&#039; rear was pretty bad...possibly worse that the 2002 7 series&#039; was.  Maybe because it&#039;s set on a bit smaller/slimmer body.

I had also remembered reading somewhere that the &quot;Bangle butt&quot; was actually designed by Mr. A. van Hooydonk (albeit presumably under direction of his boss, Chris Bangle).  van Hooydonk did design the concept vehicle upon which the 6 series was supposedly based according to the TopGear article about van Hooydonk.  The TopGear article alludes to his hand in a 7 series design saying that he received &quot;a mauling over his 7-Series&quot; design.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I&#8217;ve always thought the 6 series&#8217; rear was pretty bad&#8230;possibly worse that the 2002 7 series&#8217; was.  Maybe because it&#8217;s set on a bit smaller/slimmer body.</p>
<p>I had also remembered reading somewhere that the &#8220;Bangle butt&#8221; was actually designed by Mr. A. van Hooydonk (albeit presumably under direction of his boss, Chris Bangle).  van Hooydonk did design the concept vehicle upon which the 6 series was supposedly based according to the TopGear article about van Hooydonk.  The TopGear article alludes to his hand in a 7 series design saying that he received &#8220;a mauling over his 7-Series&#8221; design.<!-- google_ad_section_end --></p>
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		<title>By: Martin Schwoerer</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1225541</link>
		<dc:creator>Martin Schwoerer</dc:creator>
		<pubDate>Tue, 03 Feb 2009 20:42:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1225541</guid>
		<description>Has anybody else noticed that in the winter weather, Bangle designs get filthier than most other cars?

A rear window of a 5-series station wagon gets covered in muck in no time, and I&#039;ve seen dozens of other BMWs completely messed up, i.e. with illegible rear license plates. It looks like a case of sloppy design to me. Citroen for example consciously designs its cars so that the airstream keeps the rear window clean and dry, and the rear panal not too dirty.

As a designer, you need to keep your eye on the basics: make the car look clean, and create a shape that stays clean, even if not frequently washed.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Has anybody else noticed that in the winter weather, Bangle designs get filthier than most other cars?</p>
<p>A rear window of a 5-series station wagon gets covered in muck in no time, and I&#8217;ve seen dozens of other BMWs completely messed up, i.e. with illegible rear license plates. It looks like a case of sloppy design to me. Citroen for example consciously designs its cars so that the airstream keeps the rear window clean and dry, and the rear panal not too dirty.</p>
<p>As a designer, you need to keep your eye on the basics: make the car look clean, and create a shape that stays clean, even if not frequently washed.<!-- google_ad_section_end --></p>
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		<title>By: beken</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1225521</link>
		<dc:creator>beken</dc:creator>
		<pubDate>Tue, 03 Feb 2009 20:36:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1225521</guid>
		<description>Like many who have commented already, I was rather critical of Bangle&#039;s designs.  But over time, the designs grew on me.  The bangle butt wasn&#039;t that bad...to the point where I had trouble telling the difference between the back of a Camry from that of an E60 5-series.  I noticed a lot of the Asian companies started taking design queues from BMW.   The front looked an awful lot like a Pontiac when Pontiacs were fairly good looking. 

Recently, I went and bought a 5 series.  One of my neighbors has a previous generation and parked next to each other, the E60 is certainly fussier looking, but it also has more road presence.  The stance made the car look more like a &quot;driving machine&quot; (whatever that means).    

In the end, I feel there is a lot to criticize about Bangle&#039;s designs but overall, BMWs have stood out and the cars are unmistakably BMW.  In this sense, I feel Bangle has succeeded and wish him well in whatever he gets into designing in his future.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Like many who have commented already, I was rather critical of Bangle&#8217;s designs.  But over time, the designs grew on me.  The bangle butt wasn&#8217;t that bad&#8230;to the point where I had trouble telling the difference between the back of a Camry from that of an E60 5-series.  I noticed a lot of the Asian companies started taking design queues from BMW.   The front looked an awful lot like a Pontiac when Pontiacs were fairly good looking. </p>
<p>Recently, I went and bought a 5 series.  One of my neighbors has a previous generation and parked next to each other, the E60 is certainly fussier looking, but it also has more road presence.  The stance made the car look more like a &#8220;driving machine&#8221; (whatever that means).    </p>
<p>In the end, I feel there is a lot to criticize about Bangle&#8217;s designs but overall, BMWs have stood out and the cars are unmistakably BMW.  In this sense, I feel Bangle has succeeded and wish him well in whatever he gets into designing in his future.<!-- google_ad_section_end --></p>
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		<title>By: Ferrygeist</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1225112</link>
		<dc:creator>Ferrygeist</dc:creator>
		<pubDate>Tue, 03 Feb 2009 19:51:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1225112</guid>
		<description>&quot;How is BMW different from any other car company?&quot;

Not much at all.  But we&#039;re talking mainly about design here, and BMW has staked out a position whose origin was markedly different than other car companies.  &lt;em&gt;Ecce&lt;/em&gt; Bangle.

&quot;Cars have been refined across the board. Even porsche. Compare a 997 to an 80’s 911.&quot;

Sad for myself, I do this all the time!

&quot;Even porsche, the purist brand, looks bloated by comparison.&quot;

Indeed.  And elsewhere, I have been unstinting in my criticism of Porsche for also having added too much fat, and proven too unwilling to strip it from all but its GT3s (and even with those, I bet you there are a couple hundred more pounds easily lost with enough will).

&quot;Sure older cars have “soul” and “character”.

You said it, not me.  I have always refused to let the word &quot;soul&quot; slip from between my lips in relation to cars, Porsche or otherwise.

I do however think many of the contemporary Porsches DO have much character.  The Cayman, Boxster, and 997 are all, in my opinion, beautiful cars loaded with character.  Even if they are still too heavy given their understood missions.

&quot;Thats only because no two of them were alike due to vastly inferior manufacturing and quality control.&quot;

And that explains how virtually any 911 rolled out of the factory could be driven to a race track and flogged, and not fall apart, as was fairly common then?  I can&#039;t speak to QC of other builders in the 60s, 70s, and 80s, but having owned and/or driven dozens of 911s from those decades on the road and track, I would argue that QC was one thing they were not lacking.

&quot;I would love to own a 2002 to work on and look at on sunny days but for a car I actually have to use it’ll be an e92.&quot;

This brings us to the core difference between owners: to some, 2002s, early 911s, Datsun 510s, etc., are to be admired, tinkered with, and driven on sunny days.  To others--more like me--these cars are to be driven and used daily.  That they offer up a mountain of fun at a moment&#039;s notice is all that much nicer.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->&#8220;How is BMW different from any other car company?&#8221;</p>
<p>Not much at all.  But we&#8217;re talking mainly about design here, and BMW has staked out a position whose origin was markedly different than other car companies.  <em>Ecce</em> Bangle.</p>
<p>&#8220;Cars have been refined across the board. Even porsche. Compare a 997 to an 80’s 911.&#8221;</p>
<p>Sad for myself, I do this all the time!</p>
<p>&#8220;Even porsche, the purist brand, looks bloated by comparison.&#8221;</p>
<p>Indeed.  And elsewhere, I have been unstinting in my criticism of Porsche for also having added too much fat, and proven too unwilling to strip it from all but its GT3s (and even with those, I bet you there are a couple hundred more pounds easily lost with enough will).</p>
<p>&#8220;Sure older cars have “soul” and “character”.</p>
<p>You said it, not me.  I have always refused to let the word &#8220;soul&#8221; slip from between my lips in relation to cars, Porsche or otherwise.</p>
<p>I do however think many of the contemporary Porsches DO have much character.  The Cayman, Boxster, and 997 are all, in my opinion, beautiful cars loaded with character.  Even if they are still too heavy given their understood missions.</p>
<p>&#8220;Thats only because no two of them were alike due to vastly inferior manufacturing and quality control.&#8221;</p>
<p>And that explains how virtually any 911 rolled out of the factory could be driven to a race track and flogged, and not fall apart, as was fairly common then?  I can&#8217;t speak to QC of other builders in the 60s, 70s, and 80s, but having owned and/or driven dozens of 911s from those decades on the road and track, I would argue that QC was one thing they were not lacking.</p>
<p>&#8220;I would love to own a 2002 to work on and look at on sunny days but for a car I actually have to use it’ll be an e92.&#8221;</p>
<p>This brings us to the core difference between owners: to some, 2002s, early 911s, Datsun 510s, etc., are to be admired, tinkered with, and driven on sunny days.  To others&#8211;more like me&#8211;these cars are to be driven and used daily.  That they offer up a mountain of fun at a moment&#8217;s notice is all that much nicer.<!-- google_ad_section_end --></p>
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		<title>By: Durishin</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1225072</link>
		<dc:creator>Durishin</dc:creator>
		<pubDate>Tue, 03 Feb 2009 19:43:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1225072</guid>
		<description>@RobertSchwartz,

Yeah!  Once.  I was probably 22 - long, long time ago.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->@RobertSchwartz,</p>
<p>Yeah!  Once.  I was probably 22 &#8211; long, long time ago.<!-- google_ad_section_end --></p>
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		<title>By: gdd9000</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224992</link>
		<dc:creator>gdd9000</dc:creator>
		<pubDate>Tue, 03 Feb 2009 19:15:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224992</guid>
		<description>Again, for the vast majority of BMW buyers, it wouldnt have mattered a lick probably, what direction the design went in. 

Clearly, to anyone who really cares, it went way off course. But ask around when you are in a car with common folks....point out beemers...or better still have people point them out for you. See how many of them can guess the vintage. They CAN point out BMWs...there are enough badges and visual clues (wheels, grille, etc) to make it obvious.

But really dig and see if anyone understands the evolution. The vast majority dont. Owning a beemer is owning the status to them. The newer the better, but NOT because of the design. The design never just improves or declines, but newer is always looked at as better buy this type of buyer. Just goes to show, most of them are fully clueless, and dont look at cars the way TTAC peeps do.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->Again, for the vast majority of BMW buyers, it wouldnt have mattered a lick probably, what direction the design went in. </p>
<p>Clearly, to anyone who really cares, it went way off course. But ask around when you are in a car with common folks&#8230;.point out beemers&#8230;or better still have people point them out for you. See how many of them can guess the vintage. They CAN point out BMWs&#8230;there are enough badges and visual clues (wheels, grille, etc) to make it obvious.</p>
<p>But really dig and see if anyone understands the evolution. The vast majority dont. Owning a beemer is owning the status to them. The newer the better, but NOT because of the design. The design never just improves or declines, but newer is always looked at as better buy this type of buyer. Just goes to show, most of them are fully clueless, and dont look at cars the way TTAC peeps do.<!-- google_ad_section_end --></p>
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		<title>By: AKM</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224982</link>
		<dc:creator>AKM</dc:creator>
		<pubDate>Tue, 03 Feb 2009 19:12:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224982</guid>
		<description>&lt;em&gt;If Bangle’s design wasn’t good, THEN THE REST OF THE MARKET WOULDN’T HAVE TRIED TO COPY IT.&lt;/em&gt;

The fact that a design sells well does not mean that it is good, but simply that it does attract many customers. It&#039;s not the same thing. Commercial success does not equate with beauty. Otherwise, more people would watch movies by, say, Clint Eastwood, and less Tom Cruise/Bruckheimer movies. 

&lt;em&gt;The idea the Farago pushes that the BMW sales success and its design direction in the last 10 years are probably unrelated is untenable in view history. The fact is that people don’t spend large amounts of money on high end cars if they are put off by the car’s design. I think that has been established over the 100 years of auto industry and it’s been proven daily on this blog.&lt;/em&gt;

It simply proves that a majority of people have bad taste. Is it arrogant of me to say this? Sure, but I hold by it, even when judging what is a very subjective element: car looks.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start --><em>If Bangle’s design wasn’t good, THEN THE REST OF THE MARKET WOULDN’T HAVE TRIED TO COPY IT.</em></p>
<p>The fact that a design sells well does not mean that it is good, but simply that it does attract many customers. It&#8217;s not the same thing. Commercial success does not equate with beauty. Otherwise, more people would watch movies by, say, Clint Eastwood, and less Tom Cruise/Bruckheimer movies. </p>
<p><em>The idea the Farago pushes that the BMW sales success and its design direction in the last 10 years are probably unrelated is untenable in view history. The fact is that people don’t spend large amounts of money on high end cars if they are put off by the car’s design. I think that has been established over the 100 years of auto industry and it’s been proven daily on this blog.</em></p>
<p>It simply proves that a majority of people have bad taste. Is it arrogant of me to say this? Sure, but I hold by it, even when judging what is a very subjective element: car looks.<!-- google_ad_section_end --></p>
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		<title>By: Axel</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224891</link>
		<dc:creator>Axel</dc:creator>
		<pubDate>Tue, 03 Feb 2009 18:41:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224891</guid>
		<description>@Robert Schwartz 

I&#039;ve been to the Wisconsin State Fair.  In the Badger State they know how to make big girls look good.

Also by August it&#039;s often practically snowing in West Allis, so the GLHes remain safely hidden undern more subdued attire.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->@Robert Schwartz </p>
<p>I&#8217;ve been to the Wisconsin State Fair.  In the Badger State they know how to make big girls look good.</p>
<p>Also by August it&#8217;s often practically snowing in West Allis, so the GLHes remain safely hidden undern more subdued attire.<!-- google_ad_section_end --></p>
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		<title>By: Robert Schwartz</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224852</link>
		<dc:creator>Robert Schwartz</dc:creator>
		<pubDate>Tue, 03 Feb 2009 18:34:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224852</guid>
		<description>@axel &amp; @dgduris: So none of you have ever been to the Ohio State Fair.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->@axel &amp; @dgduris: So none of you have ever been to the Ohio State Fair.<!-- google_ad_section_end --></p>
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		<title>By: Axel</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224841</link>
		<dc:creator>Axel</dc:creator>
		<pubDate>Tue, 03 Feb 2009 18:31:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224841</guid>
		<description>@dgduris

According to Wikipedia, born in Ravenna, OH and raised in Wausau.

The sad thing is, there is no brand of understated Teutonic excellence anymore, and as a 32-year-old who didn&#039;t start paying attention until after college, I have no memory of there ever being one.

As McCartney sang, &quot;Once there was a way to get back homeward,&quot; but that time is over for BMW.  They are what they are: a poseur brand.  Once you sell out to up-market bling, you can&#039;t move back down.  Someone else will have to fill the niche that they left behind.  Vee-dub is the only automaker in any kind of position to do so, but recent developments are not promising, to say the least.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->@dgduris</p>
<p>According to Wikipedia, born in Ravenna, OH and raised in Wausau.</p>
<p>The sad thing is, there is no brand of understated Teutonic excellence anymore, and as a 32-year-old who didn&#8217;t start paying attention until after college, I have no memory of there ever being one.</p>
<p>As McCartney sang, &#8220;Once there was a way to get back homeward,&#8221; but that time is over for BMW.  They are what they are: a poseur brand.  Once you sell out to up-market bling, you can&#8217;t move back down.  Someone else will have to fill the niche that they left behind.  Vee-dub is the only automaker in any kind of position to do so, but recent developments are not promising, to say the least.<!-- google_ad_section_end --></p>
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		<title>By: edgett</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224771</link>
		<dc:creator>edgett</dc:creator>
		<pubDate>Tue, 03 Feb 2009 18:09:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224771</guid>
		<description>@gdd9000: 

What he said. Copied or not, Bangle&#039;s &quot;designs&quot; are crap. Study a Z4 carefully and ask yourself why the bumper cutline needed to be integrated with the extraneous curve down the side of the car, or what the &quot;Z&quot; on the side of the car has to do with good design. Ask yourself why the ass-end of the 3-series coupe looks so much better than the sedan (de-Bangleization). The same horrid details were added to the 5&#039;er. By comparison, the &#039;02 7-series looks tame despite the godawful butt.

Fortunately for BMW they remain highly competent cars which &quot;feel&quot; like BMW&#039;s. The engineers in Munich were smart enough not to let Mr. Bangle screw with the driving dynamics.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->@gdd9000: </p>
<p>What he said. Copied or not, Bangle&#8217;s &#8220;designs&#8221; are crap. Study a Z4 carefully and ask yourself why the bumper cutline needed to be integrated with the extraneous curve down the side of the car, or what the &#8220;Z&#8221; on the side of the car has to do with good design. Ask yourself why the ass-end of the 3-series coupe looks so much better than the sedan (de-Bangleization). The same horrid details were added to the 5&#8242;er. By comparison, the &#8216;02 7-series looks tame despite the godawful butt.</p>
<p>Fortunately for BMW they remain highly competent cars which &#8220;feel&#8221; like BMW&#8217;s. The engineers in Munich were smart enough not to let Mr. Bangle screw with the driving dynamics.<!-- google_ad_section_end --></p>
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		<title>By: Durishin</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224751</link>
		<dc:creator>Durishin</dc:creator>
		<pubDate>Tue, 03 Feb 2009 18:09:02 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224751</guid>
		<description>@Axel,

Nah!

Ravenna, Ohio</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->@Axel,</p>
<p>Nah!</p>
<p>Ravenna, Ohio<!-- google_ad_section_end --></p>
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		<title>By: Axel</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224742</link>
		<dc:creator>Axel</dc:creator>
		<pubDate>Tue, 03 Feb 2009 18:01:10 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224742</guid>
		<description>I thought Bangle was from Wausau, Wisconsin.

In any event, there&#039;s no accounting for taste, and I&#039;ve always liked (most of) his designs, especially the E90.

BMW is a bling brand, so bling designs are appropriate to me.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I thought Bangle was from Wausau, Wisconsin.</p>
<p>In any event, there&#8217;s no accounting for taste, and I&#8217;ve always liked (most of) his designs, especially the E90.</p>
<p>BMW is a bling brand, so bling designs are appropriate to me.<!-- google_ad_section_end --></p>
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		<title>By: Flake</title>
		<link>http://www.thetruthaboutcars.com/bmws-bangle-blows-town/comment-page-2/#comment-1224712</link>
		<dc:creator>Flake</dc:creator>
		<pubDate>Tue, 03 Feb 2009 17:57:37 +0000</pubDate>
		<guid isPermaLink="false">http://www.thetruthaboutcars.com/?p=236532#comment-1224712</guid>
		<description>I&#039;ve despised nearly every BMW design since Bangle made the 7-series go from &#039;Armani suit&#039; to &#039;Versace moo moo&#039;.  However, even though I would NEVER buy a BMW that stands out like that, lookin all gaudy and porky, plenty of people will ONLY buy a BMW that stands out like that (especially younger luxury buyers), bling, pork and all.  Not 1 of his designs has been an abject failure, despite their eccentricity.  For that reason alone, you can&#039;t accurately call the &quot;Bangle era&quot; anything but a raging success with respect to sales figures and brand equity.  It&#039;s very likely that he didn&#039;t think his designs looked great either, but he knew what he was doing...just look across the automotive landscape and see how often his design cues have been aped, for better or for worse.  Acura&#039;s new styling direction, though different, is definitely a page from the Bangle book.  Even &#039;L-Finesse&#039; and &#039;Art &amp; Science&#039; are answers to the stand-out design language that he pioneered at BMW.  You might hate his designs (god knows I do), but you can&#039;t ignore their success.</description>
		<content:encoded><![CDATA[<p><!-- google_ad_section_start -->I&#8217;ve despised nearly every BMW design since Bangle made the 7-series go from &#8216;Armani suit&#8217; to &#8216;Versace moo moo&#8217;.  However, even though I would NEVER buy a BMW that stands out like that, lookin all gaudy and porky, plenty of people will ONLY buy a BMW that stands out like that (especially younger luxury buyers), bling, pork and all.  Not 1 of his designs has been an abject failure, despite their eccentricity.  For that reason alone, you can&#8217;t accurately call the &#8220;Bangle era&#8221; anything but a raging success with respect to sales figures and brand equity.  It&#8217;s very likely that he didn&#8217;t think his designs looked great either, but he knew what he was doing&#8230;just look across the automotive landscape and see how often his design cues have been aped, for better or for worse.  Acura&#8217;s new styling direction, though different, is definitely a page from the Bangle book.  Even &#8216;L-Finesse&#8217; and &#8216;Art &amp; Science&#8217; are answers to the stand-out design language that he pioneered at BMW.  You might hate his designs (god knows I do), but you can&#8217;t ignore their success.<!-- google_ad_section_end --></p>
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