Comments on: Autoblog: Ford-Sponsored Las Vegas Junket

By: lewissalem

lewissalem — Wed, 16 Apr 2008 14:45:20 +0000

I’m still a regular autoblog reader, however, their podcasts have become unstructured, and their journalistic integrity fuzzy.

The podcasts are great, except now they have trended towards talking about what junket they went on, what expensive car their driving, etc.

As automotive companies better realize the power of the internet, I foresee this will only get worse.

I understand that journalists deserve to make money, however, how can we really relate as readers when you are take, take, taking? How can you be objective?

By: jaje

jaje — Wed, 16 Apr 2008 13:23:30 +0000

Getting perks from the manufacturer while reviewing their products is common…however you need to state that upfront – and not when someone calls you on it.

By: Cammy Corrigan

Cammy Corrigan — Wed, 16 Apr 2008 11:25:13 +0000

John R,

Keep what I said in context. I think Toyota’s adverts are great….FOR Toyota’s image. I’m sure other car makers had just as good or even better adverts, but Toyota’s adverts are focused what image the brand is trying to portray.

I still think that Toyota advert was the best one they ever did…..

By: John R

John R — Wed, 16 Apr 2008 11:06:49 +0000

Hmmm. I’m sorry, KatiePuckrik, but Nissan, to me, always had better ads than Toyota.

Drive It, Skyline.
http://www.youtube.com/watch?v=KcTah9vxbh0

Enjoy the ride.
http://www.youtube.com/watch?v=V42Tbm8w2Ak

And this one never saw the light of day:
http://www.youtube.com/watch?v=qRat9ILd77I&NR=1

By: Cammy Corrigan

Cammy Corrigan — Wed, 16 Apr 2008 09:55:27 +0000

Toyota have come up with some brilliant taglines.

“It’s time to move forward” is a good one along with “Drive with Confidence”. But my all time favourite has to be the tagline at the end of what I believe to be is the GREATEST advert Toyota ever made.

http://www.youtube.com/watch?v=NlchMEQ9nB4

Ford’s “Drive one” is a little lame but forgivable; a better one would have something like “Let Ford drive you” (Copyright KatiePuckrik 2008!). I think Honda’s is pretty poor “the power of dreams”…

By: red.66mustang

red.66mustang — Wed, 16 Apr 2008 04:59:58 +0000

Autoblog usually does put in a disclaimer when airfare, lodging, or other accomodations are provided for by a manufacturer

By: Dangerous Dave

Dangerous Dave — Wed, 16 Apr 2008 03:05:17 +0000

Whenever I see an article like this about how great one company is I assume they picked up the tab for the author or just signed a big ad deal with the magazine. It doesn’t just happen for cars, its everything from toasters to yachts. There are two main goals of any magazine, sell ads and fill the space between the ads.

By: SpacemanSpiff

SpacemanSpiff — Tue, 15 Apr 2008 22:40:04 +0000

The disclaimer is there now:

“Our travel and lodging for this media event was provided by the manufacturer.”

By: seoultrain

seoultrain — Tue, 15 Apr 2008 22:33:34 +0000

How about calling up John Neff and/or Jeremy Korzeniewski at Autoblog about this and posting it as a podcast?

By: romanjetfighter

romanjetfighter — Tue, 15 Apr 2008 22:29:07 +0000

Toyota’s tagline is so much better: Today, Tomorrow, Toyota!

By: beetlebug

beetlebug — Tue, 15 Apr 2008 22:17:48 +0000

Sorry, it’s hard to believe someone got paid for coming up with “drive one”. Why not “steer one” or “sit in one”. It sure moves me to go over the blue oval dealership and see what they have. Well..they do have a Mustang Bullit, so maybe it’s worth the trip.