Nissan Updates the 370Z in Lieu of Delivering a Successor

Matt Posky
by Matt Posky

Less than a year away from its 10th birthday, Nissan’s 370Z is getting a modest refresh in the hopes of maintaining some kind of relevance. Despite being the better car, the present model failed to outsell the 350Z in the United States in all but its introductory year, and annual deliveries have continue to tumble ever since. Nissan only managed to move 4,614 examples in 2017, which is less than half the volume seen in 2010.

The Z car represents the last gasp of Japanese muscle and it’s been gradually wheezing its way out of prominence. Most of the famous alphanumeric nameplates from the island nation were buried over a decade ago. But the Nissan lived on, almost as if it was saving a seat for the Toyota Supra’s return.

For 2019, the 370Z will continue sourcing power from a 332 horsepower, 3.7-liter V6, while the Nismo variant generates 350 hp. Pricing remains unchanged at $29,990 for the base 370Z Coupe, $41,820 for the 370Z Roadster, and $45,690 for the 370Z Nismo. Of course, you’ll have to tack on an additional $885 for destination charges.

A six-speed manual is standard on all models. But an available seven-speed auto can be had for an extra $1,400.

With pricing and powertrains looking very familiar, you’re not wrong to assume Nissan hasn’t done much to tempt prospective Z owners. Rearview mirrors now have an auto-dimming feature and regulatory mandates have forced an inclusion of a backup camera. But outside of some new paint options on the Heritage Edition, that’s all Nissan was willing to change.

In case you were curious, those new paint options are Magnetic Black, Deep Blue Pearl, and Pearl White. They come with unique exterior graphics, black mirrors, and yellow interior trim. The package is only available on the Coupe, which has also consolidated the Touring and Sport Tech trims from the 2018 model year into a single Sport Touring package.

While a successor is rumored to be in the later stages of development, Nissan has been careful not to commit to anything that would suggest a 400Z is right around the corner. We know it’s brewing something, but the automaker remains noncommittal when discussing the matter.

Like the Toyota-BMW partnership that resulted in the new Supra and Z4, Nissan is believed to be working on something Z-related with Mercedes-Benz. Of course, this isn’t an assurance of anything. The sports coupe segment may turn out to be something Japanese automakers aren’t interested in pursuing in a few years.

While you can still get a peppy hatchback, the majority of the sports car segment has moved upmarket. Middleweight bruisers priced below the six-figure mark are becoming increasingly rare, especially from foreign automakers. We’d still like Japan to come up with something to give American muscle a run for its money, though — even if it means partnering with Germany to do it.

[Images: Nissan]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

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  • "scarey" "scarey" on May 31, 2018

    I have not paid attention to the 370Z for several years. It is starting to resemble the original 240Z, which is a FANTASTIC thing. I had a 280Z, which I still regret trading in. Sports cars and Rock'n'Roll will never die.

  • Church Church on Jun 01, 2018

    370Z is uglified 350Z. It seems perfectly logical for it to sell worse then predecessor. Where 350Z was one of best looking cars in my eyes with it's minimalistic clean lines, 370Z with it's stupid halfmoon lights and juke-ish fat porker thighs creeps me off. I know that such overdone details is common trends for about all newest cars of most vendors, but some somewhat succeed at it (eg. toyota's ch-r, gt86), and some .. fail like Nissan (juke, 370z).

  • Bkojote @Lou_BC I don't know how broad of a difference in capability there is between 2 door and 4 door broncos or even Wranglers as I can't speak to that from experience. Generally the consensus is while a Tacoma/4Runner is ~10% less capable on 'difficult' trails they're significantly more pleasant to drive on the way to the trails and actually pleasant the other 90% of the time. I'm guessing the Trailhunter narrows that gap even more and is probably almost as capable as a 4 Door Bronco Sasquatch but significantly more pleasant/fuel efficient on the road. To wit, just about everyone in our group with a 4Runner bought a second set of wheels/tires for when it sees road duty. Everyone in our group with a Bronco bought a second vehicle...
  • Aja8888 No.
  • 2manyvettes Since all of my cars have V8 gas engines (with one exception, a V6) guess what my opinion is about a cheap EV. And there is even a Tesla supercharger all of a mile from my house.
  • Cla65691460 April 24 (Reuters) - A made-in-China electric vehicle will hit U.S. dealers this summer offering power and efficiency similar to the Tesla Model Y, the world's best-selling EV, but for about $8,000 less.
  • FreedMike It certainly wouldn't hurt. But let's think about the demographic here. We're talking people with less money to spend, so it follows that many of them won't have a dedicated place to charge up. Lots of them may be urban dwellers. That means they'll be depending on the current charging infrastructure, which is improving, but isn't "there" yet. So...what would help EV adoption for less-well-heeled buyers, in my opinion, is improved charging options. We also have to think about the 900-pound gorilla in the room, namely: how do automakers make this category more profitable? The answer is clear: you go after margin, which means more expensive vehicles. That goes a long way to explaining why no one's making cheap EVS for our market. So...maybe cheaper EVs aren't all that necessary in the short term.
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