We'll Tell You One More Time: The Mazda CX-8 Is Not Coming to America

Timothy Cain
by Timothy Cain

We’ve told you before. Now, with the Mazda CX-8 making its proper debut, we’ll tell you one more time after yet more confirmation from Mazda.

The Mazda CX-8 is not coming to America.

Mazda has its reasons.

Consider the fact that Mazda already offers a three-row utility vehicle in America that already lacked decent third-row ingress/egress. Mazda worked to fix the CX-9’s entry port for the 2018 model year, as we reported yesterday. Now consider the fact that the Mazda CX-8 is six inches shorter, bumper to bumper, than the Mazda CX-9 and five inches narrower.

Do American SUV/crossover buyers really want a smaller CX-9? No.

But Mazda does have a problem. The brand is increasingly reliant on its three crossovers for volume, but as Mazda expands its global crossover portfolio, the company is not expanding its crossover footprint in America. Moreover, Mazda’s increasing reliance on crossovers comes largely on the back of one model: the popular CX-5.

It appears as though growth of the second-generation CX-9 has stalled short of Mazda’s targets in the United States. The CX-3, meanwhile, is suffering from decreased demand and owns less than 3 percent of America’s subcompact crossover category.

If not the CX-8, Mazda could use something like the China-only CX-4 to bolster its crossover lineup in crossover-hungry America. But it is not to be.

Mazda begins taking Japanese orders for the CX-8 today, September 14th, though sales deliveries don’t commence until December 14, 2017. Mazda says taxes-in pricing begins at ¥3,196,800 ($26,914). Mazda intends to sell 1,200 CX-8s per month in its home market, where the brand is increasingly linked to diesel engines.

In fact, the CX-8 is powered exclusively by a 2.2-liter diesel generating 188 horsepower and 332 lb-ft of torque. A six-speed automatic is standard; all-wheel drive is optional. Suspension parts carry over from the CX-9, but Mazda says “damping and other parameters have been tuned especially for the CX-8.”

A six-passenger layout, rather than the seven-passenger format, is available. Mazda says there is 8.4 cubic feet of cargo space behind the third row or 20.2 with the third row folded. That’s down 42 percent and 47 percent, respectively, from the 14.4 cubic feet and 38.2 cubic feet offered in the CX-9, which isn’t sold in Japan. On the WLTC cycle, the 2018 Mazda CX-8 AWD is rated at 36 miles per gallon combined.

[Images: Mazda]

Timothy Cain is a contributing analyst at The Truth About Cars and Autofocus.ca and the founder and former editor of GoodCarBadCar.net. Follow on Twitter @timcaincars and Instagram.

Timothy Cain
Timothy Cain

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  • Richard Chen Richard Chen on Sep 14, 2017

    CX-8: 193" L x 72.4" W x 69" H, 115.4" wheelbase CX-9: 199" x 77" 69", same 115.4" wheelbase Kia Sorento: 187" x 74" x 66", 109.4"

    • Mike978 Mike978 on Sep 16, 2017

      Don't bring facts into Cain's continual complaints about the CX8 :-)

  • Deanst Deanst on Sep 14, 2017

    Add a manual and I've found my Mazda 5 replacement!

  • Wjtinfwb My comment about "missing the mark" was directed at, of the mentioned cars, none created huge demand or excitement once they were introduced. All three had some cool aspects; Thunderbird was pretty good exterior, let down by the Lincoln LS dash and the fairly weak 3.9L V8 at launch. The Prowler was super cool and unique, only the little nerf bumpers spoiled the exterior and of course the V6 was a huge letdown. SSR had the beans, but in my opinion was spoiled by the tonneau cover over the bed. Remove the cover, finish the bed with some teak or walnut and I think it could have been more appealing. All three were targeting a very small market (expensive 2-seaters without a prestige badge) which probably contributed. The PT Cruiser succeeded in this space by being both more practical and cheap. Of the three, I'd still like to have a Thunderbird in my garage in a classic color like the silver/green metallic offered in the later years.
  • D Screw Tesla. There are millions of affordable EVs already in use and widely available. Commonly seen in Peachtree City, GA, and The Villages, FL, they are cheap, convenient, and fun. We just need more municipalities to accept them. If they'll allow AVs on the road, why not golf cars?
  • ChristianWimmer Best-looking current BMW in my opinion.
  • Analoggrotto Looks like a cheap Hyundai.
  • Honda1 It really does not matter. The way bidenomics is going nobody will be able to afford shyt.
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