First Production Tesla Model 3 to Appear This Week, Says Musk

Matt Posky
by Matt Posky

Production of the Model 3 is set to begin two weeks ahead of schedule, according to Tesla Motors chief executive and second most famous Twitter user in America, Elon Musk. While that news would probably be more exciting if we had ever been given a definitive timeline for the vehicle, the CEO claims it should equate to the very first car rolling off the assembly line by the end of this week.

“Model 3 passed all regulatory requirements for production two weeks ahead of schedule. Expecting to complete SN1 on Friday,” Musk tweeted late last night, causing half a million Tesla fans to engage in a collective round of giddy, high-pitched squealing. However, the most enthralled members of the company’s rabid fan base are likely to be the 30 people who get to wrap their quivering digits around the steering wheel of their very own Model 3 before the end of July.

Model 3 passed all regulatory requirements for production two weeks ahead of schedule. Expecting to complete SN1 on Friday

— Elon Musk (@elonmusk) July 3, 2017

In a celebratory, party at my house-style announcement, Musk issued a follow-up tweet reading, “Handover party for first 30 customer Model 3’s on the 28th! Production grows exponentially, so Aug should be 100 cars and Sept above 1,500.” He then claimed a prospective 20,000 completed units per month by December.

When the Model 3 was first announced over a year ago in California, Musk suggested deliveries should begin before the end of 2017. However, there was no clear production schedule as Tesla seemed to be doing everything in its power to begin assembly as soon as possible. Union issues with its in-house German supplier served as a moderate setback earlier this year, potentially stalling production, but by April everything was pointing to summer production start.

At last month’s shareholders meeting, Musk explained the first Model 3 customers would be limited in their ability to customize their orders. “I should say that we’ve kept the initial configurations of the Model 3 very simple,” Musk explained. “A big mistake we made with the X, which is primarily my responsibility — there was way too much complexity right at the beginning. That was very foolish.”

Early options on the Model 3 will essentially limited to color and wheel type. But Musk has continued to tout the sedan as the best vehicle someone can purchase “for $35,000, even with no options.” Despite it entering into production this week, Tesla has still not provided official specs for the vehicle. But earlier promises has the EV possessing a five-star crash test rating, a 215 mile range, and a six-second 0 to 60 time.

It’s estimated that over 400,000 people have put down a $1,000 deposit to reserve the Model 3, though the automaker has not confirmed the figure. If that number is to be believed, there should still be plenty of people eagerly anticipating the arrival of their electric car well into 2019. Hopefully for Tesla, the limited batch of summer-built cars prove it to be worth the wait.

[Image: Tesla]

Matt Posky
Matt Posky

A staunch consumer advocate tracking industry trends and regulation. Before joining TTAC, Matt spent a decade working for marketing and research firms based in NYC. Clients included several of the world’s largest automakers, global tire brands, and aftermarket part suppliers. Dissatisfied with the corporate world and resentful of having to wear suits everyday, he pivoted to writing about cars. Since then, that man has become an ardent supporter of the right-to-repair movement, been interviewed on the auto industry by national radio broadcasts, driven more rental cars than anyone ever should, participated in amateur rallying events, and received the requisite minimum training as sanctioned by the SCCA. Handy with a wrench, Matt grew up surrounded by Detroit auto workers and managed to get a pizza delivery job before he was legally eligible. He later found himself driving box trucks through Manhattan, guaranteeing future sympathy for actual truckers. He continues to conduct research pertaining to the automotive sector as an independent contractor and has since moved back to his native Michigan, closer to where the cars are born. A contrarian, Matt claims to prefer understeer — stating that front and all-wheel drive vehicles cater best to his driving style.

More by Matt Posky

Comments
Join the conversation
5 of 52 comments
  • Brandloyalty Brandloyalty on Jul 04, 2017

    "causing half a million Tesla fans to engage in a collective round of giddy, high-pitched squealing." The name of the site is "the truth about cars", not "car snark". This sort of comment detracts from the site and gives tacit approval to those who contribute little more than snarky comments. And imagine what Tesla fans could say about musclecar fans, were they so bad mannered.

    • See 2 previous
    • Lou_BC Lou_BC on Jul 05, 2017

      @SCE to AUX "Except it would take 100 years to move half a million Demons." True.

  • Brandloyalty Brandloyalty on Jul 05, 2017

    Why is there no mention on ttac that Volvo announced they will make no ICE-only cars as of 2019?

  • Jeff JMII--If I did not get my Maverick my next choice was a Santa Cruz. They are different but then they are both compact pickups the only real compact pickups on the market. I am glad to hear that the Santa Cruz will have knobs and buttons on it for 2025 it would be good if they offered a hybrid as well. When I looked at both trucks it was less about brand loyalty and more about price, size, and features. I have owned 2 gm made trucks in the past and liked both but gm does not make a true compact truck and neither does Ram, Toyota, or Nissan. The Maverick was the only Ford product that I wanted. If I wanted a larger truck I would have kept either my 99 S-10 extended cab with a 2.2 I-4 5 speed or my 08 Isuzu I-370 4 x 4 with the 3.7 I-5, tow package, heated leather seats, and other niceties and it road like a luxury vehicle. I believe the demand is there for other manufacturers to make compact pickups. The proposed hybrid Toyota Stout would be a great truck. Subaru has experience making small trucks and they could make a very competitive compact truck and Subaru has a great all wheel drive system. Chevy has a great compact pickup offered in South America called the Montana which gm could be made in North America and offered in the US and Canada. Ram has a great little compact truck offered in South America as well.
  • Groza George I don’t care about GM’s anything. They have not had anything of interest or of reasonable quality in a generation and now solely stay on business to provide UAW retirement while they slowly move production to Mexico.
  • Arthur Dailey We have a lease coming due in October and no intention of buying the vehicle when the lease is up.Trying to decide on a replacement vehicle our preferences are the Maverick, Subaru Forester and Mazda CX-5 or CX-30.Unfortunately both the Maverick and Subaru are thin on the ground. Would prefer a Maverick with the hybrid, but the wife has 2 'must haves' those being heated seats and blind spot monitoring. That requires a factory order on the Maverick bringing Canadian price in the mid $40k range, and a delivery time of TBD. For the Subaru it looks like we would have to go up 2 trim levels to get those and that also puts it into the mid $40k range.Therefore are contemplating take another 2 or 3 year lease. Hoping that vehicle supply and prices stabilize and purchasing a hybrid or electric when that lease expires. By then we will both be retired, so that vehicle could be a 'forever car'. And an increased 'carbon tax' just kicked in this week in most of Canada. Prices are currently $1.72 per litre. Which according to my rough calculations is approximately $5.00 per gallon in US currency.Any recommendations would be welcomed.
  • Eric Wait! They're moving? Mexico??!!
  • GrumpyOldMan All modern road vehicles have tachometers in RPM X 1000. I've often wondered if that is a nanny-state regulation to prevent drivers from confusing it with the speedometer. If so, the Ford retro gauges would appear to be illegal.
Next