General Motors' Latest on Oshawa Plant: \_()_/

Aaron Cole
by Aaron Cole

General Motors CEO and Chairwoman Mary Barra met with Canadian government officials in Davos, Switzerland on Thursday, but didn’t reveal any specifics for the automaker’s languishing Oshawa, Ontario plant, according to CTV News.

Barra spoke with Navdeep Bains, Canada’s economic development minister, before she met with new Prime Minister Justin Trudeau. Bains promoted Oshawa as a place for GM to build cars and develop technology for future cars. The Oshawa plant currently produces several outgoing models including the Cadillac XTS, Buick Regal and several others with uncertain futures including the outgoing Chevrolet Equinox.

Chevrolet built the Camaro in Oshawa before shifting production to Michigan last year, which resulted in 1,000 job cuts.

Bains pressed Barra to consider the Canadian facility for the company’s long-term plans at the economic summit in Davos, but GM appears to be firmly noncommittal.

“We made it very clear that Canada is open for business, that we’re a willing partner in that and as they plan production, as they plan their business plan for the next two to three to five years, that we’re part of that business plan, that we are given serious consideration,” Bains said, according to CTV.

Canadian officials have long pressed GM into committing more to the Oshawa plant, which stayed open during the final crisis, in part, due to the government’s help. Last year, the former mayor of Oshawa, John Gray, told Canadians to boycott GM if the automaker didn’t commit more cars and jobs to the facility:

“Canadian taxpayers bailed out GM Canada, allowing it to survive. Recently, the federal and provincial governments have sold their shares in the company … Now they have no say over the company.

“Canadian taxpayers lost $3 billion on the sales of the shares. And now GM doesn’t plan on having a presence here. That’s a pretty compelling story.”


Aaron Cole
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  • RideHeight RideHeight on Jan 24, 2016

    “We need more passionate, fervent, but LOGICAL & SINCERE debate” Are we voting on something? I never get the effing memo.

  • Jeff S Jeff S on Jan 24, 2016

    Lou, do you think this is more posturing by GM to get the Canadian Gov. to kick in some more money to get GM to stay in Oshawa? If so what assurances does the Canadian Gov. have that GM is not going to pull out anyway?

  • Redapple2 Love the wheels
  • Redapple2 Good luck to them. They used to make great cars. 510. 240Z, Sentra SE-R. Maxima. Frontier.
  • Joe65688619 Under Ghosn they went through the same short-term bottom-line thinking that GM did in the 80s/90s, and they have not recovered say, to their heyday in the 50s and 60s in terms of market share and innovation. Poor design decisions (a CVT in their front-wheel drive "4-Door Sports Car", model overlap in a poorly performing segment (they never needed the Altima AND the Maxima...what they needed was one vehicle with different drivetrain, including hybrid, to compete with the Accord/Camry, and decontenting their vehicles: My 2012 QX56 (I know, not a Nissan, but the same holds for the Armada) had power rear windows in the cargo area that could vent, a glass hatch on the back door that could be opened separate from the whole liftgate (in such a tall vehicle, kinda essential if you have it in a garage and want to load the trunk without having to open the garage door to make room for the lift gate), a nice driver's side folding armrest, and a few other quality-of-life details absent from my 2018 QX80. In a competitive market this attention to detai is can be the differentiator that sell cars. Now they are caught in the middle of the market, competing more with Hyundai and Kia and selling discounted vehicles near the same price points, but losing money on them. They invested also invested a lot in niche platforms. The Leaf was one of the first full EVs, but never really evolved. They misjudged the market - luxury EVs are selling, small budget models not so much. Variable compression engines offering little in terms of real-world power or tech, let a lot of complexity that is leading to higher failure rates. Aside from the Z and GT-R (low volume models), not much forced induction (whether your a fan or not, look at what Honda did with the CR-V and Acura RDX - same chassis, slap a turbo on it, make it nicer inside, and now you can sell it as a semi-premium brand with higher markup). That said, I do believe they retain the technical and engineering capability to do far better. About time management realized they need to make smarter investments and understand their markets better.
  • Kwik_Shift_Pro4X Off-road fluff on vehicles that should not be off road needs to die.
  • Kwik_Shift_Pro4X Saw this posted on social media; “Just bought a 2023 Tundra with the 14" screen. Let my son borrow it for the afternoon, he connected his phone to listen to his iTunes.The next day my insurance company raised my rates and added my son to my policy. The email said that a private company showed that my son drove the vehicle. He already had his own vehicle that he was insuring.My insurance company demanded he give all his insurance info and some private info for proof. He declined for privacy reasons and my insurance cancelled my policy.These new vehicles with their tech are on condition that we give up our privacy to enter their world. It's not worth it people.”
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