LA 2015: The Scion C-HR Concept Is Badge-engineered Relevance

Mark Stevenson
by Mark Stevenson

Scion is on a little bit of a hot streak with the addition of the iA (based on the Mazda2) and iM (based on the Toyota Auris). That formula is working so well that Scion is ready to badge engineer another vehicle as its own. Specially, they are going to badge engineer a crossover that the brand so desperately needs in order to be relevant long term.

While only showed as a concept in Los Angeles, the C-HR (which is also a Toyota concept) is definitely heading to production and definitely going to keep the brand rolling for the next 10 years.

The production version of the C-HR will be built on Toyota’s New Global Architecture (TNGA) that also underpins the new Prius and Mirai, along with a future RAV4.

Expect the production model to debut in New York — like we told you it would.



Mark Stevenson
Mark Stevenson

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  • Dartdude The bottom line is that in the new America coming the elites don't want you and me to own cars. They are going to make building cars so expensive that the will only be for the very rich and connected. You will eat bugs and ride the bus and live in a 500sq-ft. apartment and like it. HUD wants to quit giving federal for any development for single family homes and don't be surprised that FHA aren't going to give loans for single family homes in the very near future.
  • Ravenuer The rear view of the Eldo coupe makes it look fat!
  • FreedMike This is before Cadillac styling went full scale nutty...and not particularly attractive, in my opinion.
  • JTiberius1701 Middle of April here in NE Ohio. And that can still be shaky. Also on my Fiesta ST, I use Michelin Pilot Sport A/S tires for the winter and Bridgestone Potenza for my summer tires. No issues at all.
  • TCowner We've had a 64.5 Mustang in the family for the past 40 years. It is all original, Rangoon Red coupe with 289 (one of the first instead of the 260), Rally Pac, 4-speed, factory air, every option. Always gets smiles and thumbs ups.
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