Lincoln 'Dares Greater' Than Cadillac In Google SEO Game

The desirable SUV is a rebadged Chevrolet.

@Corey Lewis And the fun performance sedans are no exactly lighting up the sales charts. Meanwhile, Lincoln has two new CUVs and an RWD/AWD Aviator planned to replace the MkT in a few years.

Nobody is buying their performance sedans. The're buying the XTS a large FWD rebadged chevy

@Ion XTS is the new "Large Size Luxury" car rental default choice du jour at car rental agencies coast-to-coast. Senior Citizen Customer in Boca Del Vista: "But I had reserved an Avalon!" Enterprise Customers Service Agent: "Tell ya' what. I'll put you in a Cadillac XTS at no additional charge, Mr. Costanza."

@DeadWeight Also its actually Del Boca Vista, Mr Costanza. http://seinfeld.wikia.com/wiki/Del_Boca_Vista

@28-Cars-Later You drove the car into the lake!? It drove itself into the lake!

@28-Cars-Later Aha! Del Boca Vista. Just make sure Jerry buys the rental insurance because he's going to beat the sh!t out of the Ford Focus. Mandelbaum!

...you mean, except for the sheet metal, the glass, the wheels, the engines (in the same car size class) and almost everything in the interior, the new Lincolns are re-badged Fords. Really, the term re-badge doesn't apply any more when most people try to use it.

@28-Cars-Later These pretzels are making me thirsty.

@28-Cars-Later "That's what it's for, the reservation -holds- the car here." "I know what a reservation is for." "I don't think you do!"

@Corey Lewis Yes but most buyers don't even realize the Navigator is even sold anymore.

@Ion Not arguing about the origins of the XTS or SRX but at least Cadillac made an effort to develop some unique content - even if it isn't selling that well. If Lincoln built a RWD Continental it would give them a lot more standing to talk about daring to do anything.

@Zoom You right that the XTS and SRX are just as much re-badges as anything that Lincoln makes and that there are degrees of re-badging. However, Lincoln could hardly be accused of ever being daring about anything. They deliver products that are completely in line with the FWD offering from Ford. If they want to talk about daring, maybe they should contemplate a halo product instead of investing in Google search rankings.

@28-Cars-Later [Outside Auto Shop] Jerry looks a touch anxious as Tony approaches. Tony is still real intense. JERRY: Hey, Tony. TONY: Thanks for coming in, Jerry. JERRY: Sure. TONY: I think I know what's goin' on here, and I just wanna hear it from you. But I want you to be straight with me. Don't lie to me, Jerry. You know that motor oil you're puttin' in there? (reproachful) From one of those quicky lube places, isn't it? JERRY: Well, I change it so often, I mean to come all the way down here... TONY: Jerry, motor oil is the lifeblood of a car. Okay, you put in a low-grade oil, you could damage vital engine parts. Okay. (holds up component) See this gasket? (throws it down) I have no confidence in that gasket. JERRY: I really wanna... TONY: Here's what I wanna do. I wanna overhaul the entire engine. But it's gonna take a major commitment from you. You're gonna have to keep it under sixty miles an hour for a while. You gotta come in, and you gotta get the oil changed every thousand miles. JERRY: How much money is this gonna cost me? TONY: (contempt) Huh. I don't understand you. It's your own car we're Talking about. You know you wrote the wrong mileage down on the form? You barely know the car. You don't know the mileage, you don't know the tyre pressure. When was the last time you even checked the washer fluid? JERRY: The washer fluid is fine. TONY: (angry) The washer fluid is not fine! JERRY: Alright, you know what, uhm... I just wanna take my car, and I'm gonna bring it someplace else. TONY: What d'you mean? JERRY: Just, can I have my car? I wanna pay my bill, I'm gonna be on my way. TONY: Well, the car's on a lift. JERRY: Well, just get it down. TONY: (subdued) Alright. Okay. Well, uhm, wait here and I'll uh, I'll bring it around. JERRY: Okay. Thank you, very much. Tony walks away into the auto shop. Elaine arrives. ELAINE: Hey. Where's the car? JERRY: He's bringing it. ELAINE: Good. There is the sound of a car starting up, then a squeal of tires and Jerry's Saab emerges from the auto shop at high speed. It passes Jerry and Elaine and Races away down the street. They stare open-mouthed after the car, and at each other in astonishment.

@carguy If Lincoln built a RWD Lincoln Continental, people, like you, would still call it a re-badged Ford. Anything Lincoln sells is going to share a Ford platform.

@carguy Actually, the SRX is not a rebadge at all. There is no other model on the same platform. The only thing was the ill-fated Saab, which had

@carguy That's what happens when a product goes a decade without meaningful changes.

Zoom your right however in the end it doesnt matter. There is enough hype on the internet forums like this that it leaks to the general public and they buy. No one every questioned that a Mercury/Lincoln was a Ford until the advent of such forums as this. Folks bought them cause they like the waterfall grill instead of a blue oval. IMO if you drove a Flex and then a Explorer and then and MKT and then a Taurus and then an MKS to work in straight days you couldn't convince folks they are the same car. R they guilty of re-badges, yep sure are however they have gone along way with attempting to correct it.

@Corey Lewis Meh, it's still a Theta. It's different than the other Thetas, but less different than something like the Ford DEW (LS, Thunderbird, S-Type, XF) is to the DC2 Mustang.

@Chocolatedeath You gotta slow down a little, these are getting to the point of illegibility.

@Corey Lewis I am at work using Dragon...Cant stay on one site to long

@Zoom The motors are identical to Ford, Ford simply forces its customers into the "Lincoln" for certain motor choices.

@28-Cars-Later Jerry: Do you believe this? The car was parked right out front. George: Was the alarm on? Jerry: I don't know, I guess it was on. I don't know my alarm sound; I'm not tuned in to it like it's my son. George: I don't understand, how do these thieves start the car? Jerry: They cross the wires or something. George: Cross the wires? I can't even make a pot of spaghetti. Kramer enters. Jerry: They stole my car. Kramer: Who did? Jerry: They did. Kramer: Was it more than just one? Jerry: What should I do, should I call the police? Kramer: What are they gonna do? http://www.seinfeldscripts.com/TheAlternateSide.htm

@Corey Lewis I dunno what that means!

@28-Cars-Later And paint colors? :)

@28-Cars-Later Both. Gimme the Lincoln metallic red and the 3.7L.

@bball40dtw Learned something interesting yesterday. My boss' wife has a CD3 Mazda 6, evidently you have to come in through the wheelwell to change the headlight bulbs. The fail is strong with this one, but gets me thinking was this a Mazda fail or a Ford platform fail?

@bball40dtw It's a CD3 sedan fail. The Edge/MKX bulbs are easier to change (you don't come through the wheel well). Once you remove the wheel well liner it takes two minutes. It could be waaaaaay worse. Ever try to change a bulb on an HHR or Cobalt? Bwaahahahaha. You need a special tool and it is recommended that you remove the tire.

@bball40dtw Yup I am aware.

@bball40dtw I don't know why they figured out how to change the headlight bulb on the Edge with just the hood open while Fusion owners have to go through the wheel well. I'm guessing the height of the vehicle makes a difference. It will please you to know that Ford actually made it more difficult to replace the headlight on the 2013+ Fusion. The offical directions are "See Dealer". My recommendation starts with "remove bumper".

@bball40dtw "If will please you to know that Ford actually made it more difficult to replace the headlight on the 2013+ Fusion. The offical directions are “See Dealer”. My recommendation starts with “remove bumper”" MY12 Zephyr's looking better and better.

@bball40dtw "MY12 Zephyr’s looking better and better" Pretty much. To be fair, a lot of Fusions/Zephyrs comes with HIDs now. In theory, you shouldn't have to replace them as often. Unless you have a VW, then they will just stop working. Then they'll work again once you schedule an appointment with the dealer. I swear that 7 out of every 10 MKV Jettas/Golfs I see have a headlight that is out. I know that I owned an MKV GLI, GTI, Jetta 2.5L, Jetta 2.0T, and R32 and all of them had some sort of headlight issue.

@bball40dtw I see fancy headlights as a downside on a car I intend to keep.

@bball40dtw LOL VW + electrics. Please remove the fan belt to change your Beetle's headlamp. It is the way.