Chart Of The Day: Volvo Wagon Sales Jumped 11% In America In January
Volvo wagon sales increased 11% in the United States in January 2015.
An 11% improvement represents a scant increase of 67 units compared with January 2014.
Volvo USA sold 650 XC70s, V60s, and V60 Cross Countrys last month, equal to just 17% of the brand’s total.
The new XC90 hasn’t arrived yet, prompting a 92% year-over-year decline, but the XC60 small luxury crossover jumped 61% to 1517 units, more than double the number of sales achieved by the brand’s more traditional wagons.
It’s also true that two of those wagons are hardly wagons at all, as the V60 and V60 CC offer little of a historic Volvo wagon’s boxy flexibility. On another front, the XC70 and V60 Cross Country try to shake wagon stigma with SUV styling cues. Regardless, it’s abundantly clear that even in an improved month for Volvo wagons, these are no longer the brand’s heavy lifters.
Timothy Cain is the founder of GoodCarBadCar.net, which obsesses over the free and frequent publication of U.S. and Canadian auto sales figures.
More by Timothy Cain
Comments
Join the conversation
I built that many in my garage last year. Bits and pieces here and there, but I did it. 23 Volvos out the door in 2013. Could I be a dealer? No. I don't want to lose money.
If they want to sell big they need to make more affordable models, and get their "square" back, don't let Ford and Scion hog it all up.
Great news. I'm a big fan of the V60 (though not its back seat), even in Drive-E trim. The press seems to like it as well (despite this quirk).
What kills me is the S60 being just under about 1400 units and the S80 moving 212. They are same fracking car for heaven's sake, and its not as if the S80 is a boat its 8.5 inches longer than the S60 and .1 inches thinner in width. If they both sold poorly you could argue well the fake SUVs win over fake people, but people are still leasing or buying the sedans. I just don't get it. MY15 S80 Exterior Dimensions Height 58.8 in. 58.8 in. Length 191 in. 191 in. Width 73.3 in. 73.3 in. Wheelbase 111.6 in. 111.6 in. http://www.volvocars.com/us/all-cars/volvo-s80/specs-features/Pages/specs-features.aspx MY15 S60 Exterior Dimensions Height 58.4 in. 58.4 in. 58.4 in. Length 182.5 in. 182.5 in. 182.5 in. Width 73.4 in. 73.4 in. 73.4 in. Wheelbase 109.3 in. 109.3 in. 109.3 in. http://www.volvocars.com/us/all-cars/volvo-s60/specs-features/Pages/specs-features.aspx