As the vortices of winter give way to the tornadoes of spring, two automotive weather forecasters predict April 2014 sales to rise 9 percent as consumers head for the showroom floor amid the warming air.
Automotive News reports LMC Automotive and Edmunds.com both have revised their 2014 outlook on April’s climbing sales to somewhere over 16 million vehicles, though the figure is short of the 16.3 million predicted in March. The former also projected 16.6 million units would be manufactured in North America by the end of the year, 3 percent more than what was made in 2013.
As for April, total sales are expected be around 1.4 million, with Edmunds.com expecting General Motors to take 17.7 percent of the U.S. market as Fiat Chrysler Automobiles, Toyota and Nissan also experience double-digit gains for the month. Meanwhile, Ford, Honda, Hyundai, Kia and Volkswagen will see losses in the market.
The causes behind the current sales growth include pent-up demand caused by a harsh winter keeping consumers at home, and the introduction of 63 all-new or redesigned models entering the showroom floor. However, some consumers may have to wait a while for their favorite vehicles to arrive, as railroad shipping has been delayed by weather, geographic shifts in production, and the Bakken oil rush.