GM Korea May Increase Exports To Australia

Cameron Aubernon
by Cameron Aubernon

As Chevrolet slowly exits from the European market while Holden exits the production line altogether, General Motors is mulling over increasing exports to Australia out of South Korea.

Bloomberg reports the increase in exports is compensation for GM Korea losing as much as 15 percent to 20 percent of its production volume when Chevrolet closes the door on Europe at the end of 2015, and is roughly the same volume needed to fill the showroom floors in Australia while Holden winds down local production — and possibly itself — by 2017.

The Chevrolet experiment ultimately lost General Motors “millions” of dollars according to GM Korea CEO Sergio Rocha, though he expects the Australian market will more than make up for it:

With this money that we call ‘ loss avoidance,’ I’m going to have a lot of money in the next couple of years that we can invest in new products to be competitive in the local market and for exports as well.

Meanwhile, GM will focus on Vauxhall and Opel vehicles in their native markets, with Opel also providing select vehicles to the Australian market, beginning with the Cascada convertible.

Cameron Aubernon
Cameron Aubernon

Seattle-based writer, blogger, and photographer for many a publication. Born in Louisville. Raised in Kansas. Where I lay my head is home.

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  • Big Al from Oz Big Al from Oz on Mar 07, 2014

    Personally, I think vehicles will come from UK, Europe, Korea and surprisingly not mentioned was Thailand. The largest selling vehicles out of Korea will be the Cruze and Captiva. I would like to see Ford's and Toyota's future plans. It seems I might have been correct in assuming that the Australian vehicle parts manufacturers have received some export work. Not all will go under.

    • See 36 previous
    • RobertRyan RobertRyan on Mar 08, 2014

      @crazycarlarry, I think Big Al from Oz is closer to the mark on why they are not on sale. They have a lot of Grey Imports in NZ, although not vast imports of US Pickups, Japanese yes. The only driver of US Pickups(3/4 ton, 1 ton) in Australia is the Caravan industry. They want heavier and more powerful TV's for their Caravans. On the other hand the Industry wants lighter models. As far as Internet surveys? Leave it to the fanboys. GM/Ford/FCA/Toyota know there is not a market and have left it as that. i.e There are no HDT COE's in the US. The Kenworth is a revamped DAF MDT LCF for garbage collection., Box Truck etc. http://www.kenworth.com/trucks/k370.aspx

  • Corey Lewis Corey Lewis on Mar 07, 2014

    That car is hilariously badly Photoshopped into the photo. Is the paint matte? Is it metallic? Where exactly is the sun shining to hit all those different areas? Must be 7:30 AM/PM all at once. Fake glare on the camera indicates the sun is coming up in front of the car, as well as the mirror shadow. The shadow under the car indicates it's high noon. Must be afternoon as well because the back is lit up brighter than the rest.

    • Old Man Pants Old Man Pants on Mar 08, 2014

      Hee hee.. it's a travesty alright. Good eye. Yeah, the photog would have to be carrying 4 studio floods as fill-flash for that to be a real outdoor shot. Haven't encountered an intelligent critique of lighting in decades, but then I left photo circles ages ago. Refreshing.

  • VCplayer VCplayer on Mar 07, 2014

    I feel like we need a good editorial send-up for GM's entire European strategy since 2009. The "will they won't they" with Opel, the Manchester United adventure, the PSA team-up that wasn't a team-up and then went no where, the invasion and retreat of Chevy, etc. Europe was going to be a money pit regardless, but it's like GM went about throwing as much money as possible at it. If we need proof that Old Gm still exists, there you have it.

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