When Cadillac brought out their Vsport editions, cars that have higher performance than stock models but not quite the full-tilt performance offered in the V versions, some saw it as a watering down of the V brand. Now BMW appears to be following Cadillac’s lead with M Performance Automobiles, or MPA. Automotive News reports that MPA cars will have greater horsepower and a more sporting driving experience but they won’t have all of the chassis and performance mods that the top of the line M high performance models have. They also won’t have the high price tags of the M cars. The idea is to offer enthusiasts a moderately priced model with more performance than the base car.
The MPA lineup will be introduced in the U.S. when the M235i goes on sale next month. The coupe is BMW’s new entry level car in the U.S. market, replacing the 1 Series two door. The MPA subbrand was launched earlier in Europe with diesel models that are not offered in the U.S.
The MPA versions will have revised interiors, performance tuning, a stiffer suspension and bigger brakes to go with exterior trim including a front apron. Door sills will have aluminum plates inscribed with the model designation.