GM Sells PSA Peugeot Citroen Stake For A $150 Million Gain, Blesses Dongfeng/PSA Tie-Up

TTAC Staff
by TTAC Staff

GM CEO Dan Akerson and PSA CEO Phillipe Varin when the tie-up between their two companies was announced in 2012. Now, Akerson and Varin are both on their way out and GM has sold its 7% stake in PSA, though the companies continue to jointly work on some projects.

General Motors sort of has a reputation for bad investments in Europe. In 2000, GM made a deal with Fiat wherein Fiat sold 20% of Fiat Auto to GM for $2.4 billion and the Italian automaker took a 6% stake in GM. GM also received a put option which in certain circumstances would have obligated the largest American car company to exercise that option and buy the rest of Fiat. In 2005, to get out of that deal, GM paid Fiat another $2 billion.

With that kind of history, it’s not surprising that when GM invested $400 million in early 2012 for a 7% share of French automaker PSA Peugeot Citroen many skeptics expected GM to lose money on that deal as well. PSA’s stock prices dropped after GM’s buy-in and in the fourth quarter of last year, GM took a $220 million charge on its books to bring the PSA investment down to market value. GM announced last Friday that it sold its ~24.8 million shares in PSA to institutional investors for $343 million. As a result of all that accounting the Detroit automaker will realize a net gain of $150 million, posted to the company’s fourth quarter earnings as a special item.

A day before GM announced their divestment of PSA shares, the two companies said they had reduced projected annual cost savings from their alliance to $1.2 billion by 2018, down from an earlier projection of $2 billion in savings by 2017. The companies will continue to work jointly on two vehicles based on PSA platforms, a joint purchasing and logistics venture, and also work together on a new small light commercial vehicle.

GM said that their sale of PSA shares was not related to the French concern’s announcement last week that it is exploring a possible capital increase and and considering commercial and industrial projects with partners. One of those partners is Chinese automaker Dongfeng Motor Group. Dongfeng and PSA recently said they would be exchanging 20% stakes after the Chinese company agreed to inject over $2 billion in PSA. Chinese media reports say that prior to its sale of PSA shares, GM gave it’s blessing to the alliance between the French and Chinese automakers.

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  • Deanst Deanst on Dec 20, 2013

    I guess the new and improved post-bankruptcy GM really is better - instead of taking years to lose billions in Europe, they now only lose 10's of millions over a few months. But seriously, how can they continue to be so stupid when it comes to European "investments", and how can they flip flop so quickly on their decisions?

    • Pch101 Pch101 on Dec 20, 2013

      Acquiring PSA was a reasonable idea when the agenda was to dump or bankrupt Opel, while building GM Korea. But now that the plan has shifted to rebuilding Opel and to reducing its reliance on GM Korea, there's no longer a need to hold a stake in PSA.

  • Makuribu Makuribu on Dec 20, 2013

    -$400 million + $343 million = +$150 million, because I already wrote off $200 million. That must be MBA math! When I sell my house at a loss I must tell the bank that I already wrote off the outstanding part of the mortgage, so I'm going to keep all the money. They'll understand.

  • Theflyersfan OK, I'm going to stretch the words "positive change" to the breaking point here, but there might be some positive change going on with the beaver grille here. This picture was at Car and Driver. You'll notice that the grille now dives into a larger lower air intake instead of really standing out in a sea of plastic. In darker colors like this blue, it somewhat conceals the absolute obscene amount of real estate this unneeded monstrosity of a failed styling attempt takes up. The Euro front plate might be hiding some sins as well. You be the judge.
  • Theflyersfan I know given the body style they'll sell dozens, but for those of us who grew up wanting a nice Prelude Si with 4WS but our student budgets said no way, it'd be interesting to see if Honda can persuade GenX-ers to open their wallets for one. Civic Type-R powertrain in a coupe body style? Mild hybrid if they have to? The holy grail will still be if Honda gives the ultimate middle finger towards all things EV and hybrid, hides a few engineers in the basement away from spy cameras and leaks, comes up with a limited run of 9,000 rpm engines and gives us the last gasp of the S2000 once again. A send off to remind us of when once they screamed before everything sounds like a whirring appliance.
  • Jeff Nice concept car. One can only dream.
  • Funky D The problem is not exclusively the cost of the vehicle. The problem is that there are too few use cases for BEVs that couldn't be done by a plug-in hybrid, with the latter having the ability to do long-range trips without requiring lengthy recharging and being better able to function in really cold climates.In our particular case, a plug-in hybrid would run in all electric mode for the vast majority of the miles we would drive on a regular basis. It would also charge faster and the battery replacement should be less expensive than its BEV counterpart.So the answer for me is a polite, but firm NO.
  • 3SpeedAutomatic 2012 Ford Escape V6 FWD at 147k miles:Just went thru a heavy maintenance cycle: full brake job with rotors and drums, replace top & bottom radiator hoses, radiator flush, transmission flush, replace valve cover gaskets (still leaks oil, but not as bad as before), & fan belt. Also, #4 fuel injector locked up. About $4.5k spread over 19 months. Sole means of transportation, so don't mind spending the money for reliability. Was going to replace prior to the above maintenance cycle, but COVID screwed up the market ( $4k markup over sticker including $400 for nitrogen in the tires), so bit the bullet. Now serious about replacing, but waiting for used and/or new car prices to fall a bit more. Have my eye on a particular SUV. Last I checked, had a $2.5k discount with great interest rate (better than my CU) for financing. Will keep on driving Escape as long as A/C works. 🚗🚗🚗
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