At Hyundai’s technical center near Ann Arbor last week, the company’s CEO John Krafcik told reporters that the Korean automaker will introduce new versions of its Sonata and Genesis sedans to the U.S. market in the first half of 2014. The company will also launch a hydrogen fuel cell powered version of its Tucson crossover, sold in Europe as the ix3d, and it is expected to be unveiled at the Los Angeles auto show this week. The 2015 Sonata will likely be introduced at the New York auto show next April.
Krafcik also said that Hyundai plans to build 1,000 of the fuel-cell Tucsons by 2016, but if there is sufficient demand the company can build more. Acknowledging that fuel-cell technology is still in its infancy and “there’s no question the internal-combustion engine will reign supreme for some time,” Krafcik said that the company sees fuel-cell cars as potentially superior to battery powered EVs, with greater driving range and a shorter refueling time. Hyundai’s fuel cell announcement follows news that Toyota will be putting its FCV on sale in the not to distant future.