Nakaumura-San Hints At More Aggressive Maxima With New Signature Nissan Look. Sedan Concept to Be Revealed at NAIAS in January

TTAC Staff
by TTAC Staff

At an event for international media held during the Pebble Beach festivities, Shiro Nakumura senior vice president and chief creative officer, design and brand management for Nissan provided an advanced look at what is probably the next Maxima sedan.

Nakamura said that the four door sedan would be shown as a concept car in January at Detroit’s North American International Auto Show. When asked, he would not confirm that it is the 2015 Maxima. The current Maxima, Nissan’s largest and most costly car, is the oldest car in the company’s lineup and its styling and technology is a bit out of pace with the rest of Nissan’s cars.

The Altima, Sentra and even the subcompact Versa have been redesigned and some have suggested that Nissan will be phasing out the Maxima, particularly since the new Altima is larger and getting much of Nissan’s marketing attention. Those models may be in for some revisions since Nakamura said that the concept’s “V-motion” front end and headlight styling will become a signature for the Nissan brand.

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  • Aquineas Aquineas on Aug 23, 2013

    Stupid Mazda CX-9 ad overlays had me thinking that the author accidentally posted Mazda pictures. It looks interesting; I can almost see a tad of Hyundai Azera in the side profile. I'll be interesting to see it in person, in black. I agree with others: it doesn't deserve a CVT.

  • Corey Lewis Corey Lewis on Aug 28, 2013

    "The current Maxima, Nissan’s largest and most costly car, is the oldest car in the company’s lineup..." No, it's not the largest. 2013 Altima: 191.5" long 2013 Maxima: 190.6" long Altima is also a 10th of an inch taller, and just 1 inch more narrow than the Maxima.

  • ToolGuy "Honey, someone is trying to cross the moat again"
  • Rochester "better than Vinfast" is a pretty low bar.
  • TheMrFreeze That new Ferrari looks nice but other than that, nothing.And VW having to put an air-cooled Beetle in its display to try and make the ID.Buzz look cool makes this classic VW owner sad 😢
  • Wolfwagen Is it me or have auto shows just turned to meh? To me, there isn't much excitement anymore. it's like we have hit a second malaise era. Every new vehicle is some cookie-cutter CUV. No cutting-edge designs. No talk of any great powertrains, or technological achievements. It's sort of expected with the push to EVs but there is no news on that front either. No new battery tech, no new charging tech. Nothing.
  • CanadaCraig You can just imagine how quickly the tires are going to wear out on a 5,800 lbs AWD 2024 Dodge Charger.
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