Vehicular Teasbian: Kate Upton Doesn't Drive
Kate Upton was hoped to be Michigan’s hottest export, but she sold her big-breasted soul to Mercedes. Turns out, she doesn’t like cars. She prefers a horse.
Kate’s career at Mercedes started at a car wash. Then she had a supporting role in a Mercedes CLA spot aired during the Superbowl. Both videos quickly dispelled worries by TTAC’s resident market analysts that the CLA might be the wrong car at the wrong price, and a death to the brand. The power of big chested blondes.
According to the Detroit News, the “Super Bowl commercial and an online-only teaser video with Michigan model Kate Upton had boosted the luxury automaker’s appeal with younger consumers.”
Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.
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As a long time horse rider and owner, I have noticed that the majority of horse people are women and they tend to be better looking, more intelligent and better educated than average. Makes me wonder why so few guys ride.
Ray Wert hooked up with Kate during the Detroit auto show. I spoke with Ray's mother and she said Ray is still being treated for the nasty case of Dongfeng he contracted.