Kate Upton was hoped to be Michigan’s hottest export, but she sold her big-breasted soul to Mercedes. Turns out, she doesn’t like cars. She prefers a horse.
Kate’s career at Mercedes started at a car wash. Then she had a supporting role in a Mercedes CLA spot aired during the Superbowl. Both videos quickly dispelled worries by TTAC’s resident market analysts that the CLA might be the wrong car at the wrong price, and a death to the brand. The power of big chested blondes.
According to the Detroit News, the “Super Bowl commercial and an online-only teaser video with Michigan model Kate Upton had boosted the luxury automaker’s appeal with younger consumers.”
Yet, however, but: Kate herself does not seem to be convinced by the car, or any cars for that matter. Kate is one of those iPhone toting city dwellers that don’t drive, as the Wall Street Journal found out:
“Like many New York dwellers she sees no reason to have car now, and didn’t bother with them much while growing up in Melbourne, Fla. ”I have never had a car,” she said during a press conference today. “I saved my money for horses,” the Sports Illustrated swimsuit issue covergirl added. A longtime equestrian, the 20-year-old Upton has been riding competitively and for fun since childhood.”
TTAC is trying to get an interview with the horse, but text messages to the stable have not been returned.
P.S.: The carless vixen manages to confuse even WordPress’s vaunted spellchecker. No wonder we are making so many mistakes.