Junkyard Find: 1988 Volvo 780 Bertone Coupe

Murilee Martin
by Murilee Martin

In the kind of Plate-O-Shrimp moment that happens all the time in the car-writing business, I ran across a genuine, one-of-8,515-build Volvo 780 Bertone Coupe in a Denver self-serve wrecking yard just days after writing about this fine Swedo-Italian machine.

Yes, in spite of being considered a high-value collector’s car by legions of Internet Car Experts, this rare 780 couldn’t manage to sell for better than scrap value at auction and thus ended up as a parts donor. By the way, if you’re restoring a 780 and you’re now looking at this post later than, say, April 2013, this car has been crushed by now. Sorry.

With the troublesome Peugeot-Renault-Volvo “PRV” V6 under the hood, 156,519 miles on the clock isn’t too shabby. This car reeked of old, bad gasoline, which means it sat for years or maybe decades before getting hauled off on its final tow-truck drive.

When Swedes and Italians join forces to design a car’s interior, you get something like this puzzling IKEA-meets-Armani scene. I might need to go back and get this seat for my van!

Speaking of weird design, where did Volvo find this more-80s-than- Flock-of-Seagulls font?







Murilee Martin
Murilee Martin

Murilee Martin is the pen name of Phil Greden, a writer who has lived in Minnesota, California, Georgia and (now) Colorado. He has toiled at copywriting, technical writing, junkmail writing, fiction writing and now automotive writing. He has owned many terrible vehicles and some good ones. He spends a great deal of time in self-service junkyards. These days, he writes for publications including Autoweek, Autoblog, Hagerty, The Truth About Cars and Capital One.

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  • Moparman426W Moparman426W on Mar 01, 2013

    Like the GM billboard adds stated a couple of years back, "they don't write songs about Volvos."

  • Theswedishtiger Theswedishtiger on Mar 02, 2013

    When in the far reaches of Northern Sweden, you saw these driven by the bank manager, and that was about the sole extent of its market segment.

  • Theflyersfan The wheel and tire combo is tragic and the "M Stripe" has to go, but overall, this one is a keeper. Provided the mileage isn't 300,000 and the service records don't read like a horror novel, this could be one of the last (almost) unmodified E34s out there that isn't rotting in a barn. I can see this ad being taken down quickly due to someone taking the chance. Recently had some good finds here. Which means Monday, we'll see a 1999 Honda Civic with falling off body mods from Pep Boys, a rusted fart can, Honda Rot with bad paint, 400,000 miles, and a biohazard interior, all for the unrealistic price of $10,000.
  • Theflyersfan Expect a press report about an expansion of VW's Mexican plant any day now. I'm all for worker's rights to get the best (and fair) wages and benefits possible, but didn't VW, and for that matter many of the Asian and European carmaker plants in the south, already have as good of, if not better wages already? This can drive a wedge in those plants and this might be a case of be careful what you wish for.
  • Jkross22 When I think about products that I buy that are of the highest quality or are of great value, I have no idea if they are made as a whole or in parts by unionized employees. As a customer, that's really all I care about. When I think about services I receive from unionized and non-unionized employees, it varies from C- to F levels of service. Will unionizing make the cars better or worse?
  • Namesakeone I think it's the age old conundrum: Every company (or industry) wants every other one to pay its workers well; well-paid workers make great customers. But nobody wants to pay their own workers well; that would eat into profits. So instead of what Henry Ford (the first) did over a century ago, we will have a lot of companies copying Nike in the 1980s: third-world employees (with a few highly-paid celebrity athlete endorsers) selling overpriced products to upper-middle-class Americans (with a few urban street youths willing to literally kill for that product), until there are no more upper-middle-class Americans left.
  • ToolGuy I was challenged by Tim's incisive opinion, but thankfully Jeff's multiple vanilla truisms have set me straight. Or something. 😉
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