China In Bimmermania

Bertel Schmitt
by Bertel Schmitt

China’s lackluster economy did not dampen the country’s appetite for Bavarian premium cars. BMW’s group sales in China rose a surprising 73 percent in December to 30,470 vehicles, Reuters says.

For the year,BMW’s group sales in in China rose 40 percent to 326,444 vehicles.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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 4 comments
  • Type57SC Type57SC on Jan 08, 2013

    Another data point to remind us to get ready to accept designed-for-china cars in the US, not the other way around. Backseat lovers rejoice!

  • Acubra Acubra on Jan 08, 2013

    Aside from stealing others' intellectual property, sorry I meant being deft in adapting new ideas.... People's Republic populace excels in badge slavery too, sorry I mean, displays high rate of brand loyality to certain products.

  • Icemilkcoffee Icemilkcoffee on Jan 08, 2013

    This is actually good news for BMW owners in America.. Now that BMW is producing cars in Shenyang, China, you can expect lots of 'backdoor' BMW parts sold for cheap all over the internet. This is one way to bust the BWM dealers' monopoly over their very expensive parts.

  • RRocket RRocket on Jan 08, 2013

    Hey wait a sec!! I thought Japan's market was closed to import cars? :)

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