The Land Rover Defender commands fairly hefty prices on the used market, thanks to its brief tenure in our marketplace and its classic styling. But the revived Defender, set to debut in 2015, will not only come to America, but serve as the brand’s entry-level model.
Automotive News reports that
“The Defender would be priced below the Range Rover Evoque Pure, a new model for 2013 that is priced at $41,995, including shipping. It is one of several new products Land Rover and Jaguar, which are both owned by India’s Tata Motors, are developing as part of a global growth strategy.”
The next Defender is supposed to be previewed by the DC100 concept, which is supposed to echo the original vision of the Defender; a utilitarian, go-anywhere off-roader. It’s fair to say that today’s Land Rovers are a far cry from the brand’s original offerings, and it would be a refreshing change to get something in the spirit of the original. Especially after the (admittedly solid) Evoque, which is about as lifestyle as it gets.