Nissan joins Hyundai and Kia in exporting cars to the U.S. Nissan will make the Rogue SUV at a plant of Alliance partner Renault Samsung Motor. This according to similar reports by Reuters and the Nikkei [sub], both without quoting official sources.
The Renault Samsung plant has been suffering from sinking domestic sales for a while. “From an alliance perspective it made a lot of sense,” Reuters’ inside source said. “Renault Samsung Motors has an under-utilized plant and Nissan has blockbuster products in factories nearing saturation.”
The Busan factory is running at 60 percent capacity. Nissan had used Samsung in the past, making cars for the Middle East and Africa. South Korea is an attractive export base due to a low Won and a series of free trade agreements. Definitely more attractive than Japan.
We could not reach our sources at Nissan and Renault, they were said to be “on a trip to Korea.”