Vellum Venom: 2012 Volkswagen Routan

Sajeev Mehta
by Sajeev Mehta

One thing I heard over and over in the Transportation Design biz is how the real world of car design is nothing like what you learn in school. It’s probably the same for any Industrial Designer or anyone in the creative arts, but to a lesser extent. We are passionate about cars. To wit: my former CCS classmate Mike Chan is taking his education and automotive (okay, motorcycle) design experience to launch his own design: the Chrono Case. Do me a solid and check out the man’s hard work, and maybe consider participating in the Indiegogo funding thing. Why?

Because we all need to save designers from creating design nightmares such as the VW Routan. The weatherstripping is reason enough to become a design entrepreneur à la Mike Chan. From one CCS person to another, best of luck to you, Mike.

Why not put a VW front end on a Chrysler minivan? My time at CCS tells me it can happen, but why it must never! My MBA understands why the beast was born. From here, quite honestly, the unique sheet metal isn’t the least bit offensive. While VW’s rounded design language fights the boxy chassis of a proper van, there’s enough tumblehome to match the hood bulge and flared bumper elements. And without a front license plate, the deep chin and thrusting nose is somewhat appealing.

And while Brooke Shields’ presence made the VW of minivans far more appealing for most suburban men, the Routan is actually quite beautiful from this angle. Try to disagree with me, you cannot!

Still quite a looker, but the obvious BMW E60 5-series homage in the lighting pods is a bit much for me. Then again, these look better than the originals, adding far more refinement to each hunk of plastic than Bangle’s baby.

A premium German Chrysler Minivan with no fog lights? Oops.

Wait…a premium German Chrysler Minivan with a whip antenna? Actually that’s not the problem, I got beef with the execution: the need for a large negative area to fit the aerial is proof that this design was a quick and dirty affair. If we still must use whip antennas, let’s just slap them right on the fender like an old school Ford Aerostar.

And why is there a fake crease near that antenna? Honestly, I have no clue.

Oh boy, that’s a big hunk of DLO fail. Let’s go back again to the Ford Aerostar for the correct answer: a hunk of glass in lieu of the black plastic triangle with chrome trimmings. Then again, why can’t all vans be like the concept and (original) production Pontiac Trans Sport? Was being that modern, that radical really so bad? That design needed refinement, not abandonment.

Not much to see here, this is just a regular van. Except for the well-integrated rail for the sliding door: putting this unattractive element at the base of the greenhouse with the rear glass does a fantastic job in cleaning up the package. Chrysler pioneered the minivan’s rail integration back in 1996, and everyone followed suit shortly after. So maybe that’s why VW wanted one for themselves?

I wish the door handle’s cut lines were as blocky as the rest of the van, but that’s a minor nit to pick. The uninterrupted, door track free, quarter panel is much appreciated. More to the point: shove it, Honda Odyssey.

The plastic trim overlap on the C-pillar looks horrible. The majority of vehicles have uninterrupted top window frames/rails for a reason. This looks counter-intuitive and downright cheap.

Another element of the 1996 Chrysler minivans (among others of the era) that I truly adored was the smooth transition from bumper to tailgate. The Routan seemingly has a worse bumper-tailgate motion than its Caravan brother, even the now-extinct Chevy Venture and Ford Freestar were superior in this regard. Minivans were so much prettier 20 years ago! I never cared for flannel shirts and The Spice Girls, but now I do miss the 1990s.

Whoops, let’s step forward for a moment: these racks are impossibly low to the roof. I’m sure this helps aerodynamics, but good luck keeping the roof scratch-free when strapping down luggage to it. I’d like taller ones with a quick release feature…but I’m certain that’d never make production!

These taillights have the same circular theme of the VW Beetle analyzed before, but there’s less real estate to make them suitably spectacular. As such, they look half-hearted. Why fight the box? Either make Ford Aerostar style lights (eliminating the useless bit on the tailgate) or re-think the genre like the original Trans Sport.

I’m not a Chrysler, I’m a gen-u-wine Vee-dub! Can’t you see it in my eyes and my big chrome nose, son? No amount of Vaseline on the lens can fix this.

Note how weak-kneed this lense’s contouring is…compared to the new Beetle. It’s further proof that some brands can’t extend themselves very far from their core offerings.

Let’s end on a high note! The CHMSL (third brake light) is a rather slick affair. I like how it’s integrated into the rear spoiler, forming a hard but clean negative area. The black sensor thing in the negative area is somewhat well done: I doubt there’s a better place for it on a normal production van, but a flush mount woulda been pretty trick.

And with that, thanks for reading and have a great week!

Sajeev Mehta
Sajeev Mehta

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  • Olddavid Olddavid on Jun 24, 2012

    As the owner of a German car, the over-riding sense I get from their engineering philosophy is that they're perpetually asking questions no one needs the answer to.

  • Acuraandy Acuraandy on Jul 10, 2012

    When I sat in one of these at the Minneapolis Auto Show, I laughed out loud upon looking at the build sticker on the b-pillar that said- 'Built in USA by Chrysler LLC'. The auto show models looked at me kind of wierd. Get rid of this monstrosity and bring over the Amarok, Vee-DUB...!

  • AZFelix Hilux technical, preferably with a swivel mount.
  • ToolGuy This is the kind of thing you get when you give people faster internet.
  • ToolGuy North America is already the greatest country on the planet, and I have learned to be careful about what I wish for in terms of making changes. I mean, if Greenland wants to buy JDM vehicles, isn't that for the Danes to decide?
  • ToolGuy Once again my home did not catch on fire and my fire extinguisher(s) stayed in the closet, unused. I guess I threw my money away on fire extinguishers.(And by fire extinguishers I mean nuclear missiles.)
  • Carson D The UAW has succeeded in organizing a US VW plant before. There's a reason they don't teach history in the schools any longer. People wouldn't make the same mistakes.
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