Fiat 500 Pop, Selling New For $12,995

Derek Kreindler
by Derek Kreindler

No, TTAC hasn’t been hijacked by car dealers other than Mr. Lang. Scouring the local newspapers, TTAC’s Great White North contingent found brand new Fiat 500s being sold for the incredible price of $12,995 for the base “Pop” model.

While the $11,798 Nissan Versa sedan is still cheaper, style conscious Toronto residents will no doubt opt for the 500, which has been selling briskly in Toronto and Canada at large. More importantly, most of the 500s seen around town are the more upmarket “Lounge” or “Sport” versions – the Pop trim level, seen here, doesn’t even come with A/C as standard equipment.

Eventually, we were able to track down internet copies of the ad. The dealer website for Peel Chrysler lists a black Pop as selling for $14,995 after discounts (which seems a little high, given its $14,995 MSRP), but two classified ads show the car as selling for $12,995. As of this writing, inventory data (at least empirical data – there are tons of ads touting huge stocks of Fiat 500s at dealers) wasn’t available but it casts the idea of Fiat’s brisk sales and upcoming models for Canada only in a bit of a different light.

Derek Kreindler
Derek Kreindler

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  • Caboaz Caboaz on May 08, 2012

    That's still $12,995 too much. Don't they give these things away in cereal boxes?

    • Luke42 Luke42 on May 08, 2012

      "Don’t they give these things away in cereal boxes?" I wish! (I prefer small cars, but I'm stuck in the C-segment because I'm a dad. Put a Fiat 500 in a cereal box, though, and I'd drive the hell out of it when I had to go somewhere without kids or stuff!)

  • Sector 5 Sector 5 on May 08, 2012

    + 15% tax in Canada. Versa has rear knee-room.

  • Commando Commando on May 08, 2012

    I find these reports of the sales figures about the 500 very contradictory. Down here in rural South-central Florida, the 500's available are going for sticker+. The only explanation I can think of is that the Canadian snow birds were grabbing them up to drive back home?

  • Jeffzekas Jeffzekas on May 09, 2012

    I am STILL looking for a Prius C One for the MSRP of $18,950! So, it is doubtful if you could buy a Fiat 500 for such a low price... same for the Smart ForTwo... I have never seen the base version on sale for its MSRP of $12,490...

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