“Heritage” is a funny thing. Lamborghini wants to use it to sell you a shopping trolley. Chevrolet hopes you’ll see some of the spirit of the Sixties Impala in their current Azera-like.
What does Ford want?
This photo, sent to me by TTAC reader Pavel, captures a strange duality. In the foreground, you have the new face of the electric Fusion: smooth (except for that odd hood gap), futuristic, brandwashed into a faux-Aston. In the background, you have a Crown Victoria hard at work. Which car, I wonder, will still be on the road twenty years from now, or a quarter-million miles from now?
More pertinently, why is Ford so anxious in general that we, the buying public, forget the Panther? I suggested one reason a while ago, but surely there is something Ford can do with the heritage of reliability and durability they’ve built with the Panther.
Perhaps, in an era where “heritage” is plastered on garbage and used to sell Chinese-sewn clothing, the idea of having honestly built a million-plus durable vehicles simply doesn’t matter. Best to forget it and move on.