When Jaguar Land Rover announced plans to start hiring workers at their Halewood plant, the company received 6,000 applications in less than 24 hours. One month on, and Jaguar has received a further 29,000 applications.
The north of England has traditionally lagged behind the south in terms of economic prosperity, but the loss of good jobs in industries like manufacturing, shipping and mining has further enhanced hardships in the region (and also inspired some of the world’s best musicians, from The Beatles to New Order to Oasis). The JLR factory near Liverpool will expand its workforce to 4,500 employees while producing vehicles like the Range Rover Evoque and Land Rover LR2 around the clock. In 2009, Halewood lost 300 jobs after Jaguar cancelled production of the X-Type, but since then, thousands of jobs have been added at the facility.