2012 Beijing Auto Show: Chrysler Knows Its Target Group
This time truly imported from Detroit: The Chrysler 300 Ruyi. A 300C, adapted to Chinese tastes. Still called a concept.
Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.
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如意 ? That means "Wishful". 乳液? that's: "emulsion" 如一? "as one".
I'm curious if Chinese people are offended by the fact that Chrysler associates screaming warriors with China's population still...
The words say 'freedom' but the man looks to be rather severely constipated.
Well they substituted gold trim for Chrome trim. Chinese are definitely more in favor of Gold. Now all they need is a Chinese red color for the interior and they'd be set.