By on February 22, 2012

Volkswagen’s Lamborghini division, along with Bentley, could be following Porsche and bring out a pricey SUV.  At the 2012 Beijing Auto Show in April, Lamborghini should show an SUV study to Chinese customers, Bloomberg writes. A production version is expected by 2016.

A year earlier, Volkswagen’s Bentley is anticipated to sell its luxo-SUV. A study should be shown at the Geneva Auto Salon next month.

Lamborghini had a short-lived fling with its own SUV, the LM002 (pictured). Introduced in 1986 and quickly nicknamed the “Rambo Lambo,” the car was discontinued in 1993 after a bid for the military market had fizzled.

By showing the Lambo SUV in China, Lamborghini targets one of the hottest markets for upscale 4x4s. Most of Porsche’s sales in China are Cayennes.  Chinese customers wait up to a year for their pricey imported car.

 

 

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13 Comments on “Lamborghini To Revive Rambo Lambo. In China...”


  • avatar
    cmoibenlepro

    If I had enough money for a Lamborghini, it would definitely not be a SUV…
    Chinese people got strange tastes.

  • avatar
    1000songs

    Makes perfect sense. I remember thinking the LM002 was way cool in the 80s. When I was a teenager. When Bo Derek was a wet dream. When the Dodge Caravan had just begun to wreak its havoc. When glam metal wasn’t yet unintentionally hilarious. And when Chinese students began demonstrating for greater intellectual freedom (but before the military shot them for their trespasses).

  • avatar
    PintoFan

    The LM002 was a great design, because it came across so strongly. It didn’t fit with the Lambo brand image at all, though. It seems unlikely to me that the Lambo SUV is going to be anything more than an Audi badge job, probably based off the Q7 platform with a bigger engine and a more luxurious cabin.

  • avatar
    V572625694

    Lamborghini also makes tractors, all of which are better looking than this thing.

  • avatar
    niky

    It makes sense. Market it to the people who can afford it.

    Whatever you may say about the LM002, it sure captured the imagination of many people… and being able to charge Lamborghini money for what is basically a tractor with a racecar engine and leather seats is a surefire recipe for profit.

  • avatar
    bill mcgee

    I remember seeing exactly one of these one time only driving in heavy traffic in Houston sometime in the late eighties/early nineties . Naturally I was gaping at it as was every other motorist around it- probably it stood out even more in those pre-Hummer days . Obviously I had only seen it in Car and Driver or whatever. In person it looked much classier than your photo but as I recall it was widely panned in the media as a ridiculous,overpriced mediocrity.

  • avatar

    I heard that you can still special order a LM002 (built on request only). I wonder if there is any truth in it (probably not).

    Nothing will ever compare. It was a product of its own time, a glorious time of magnificent excess and poor decision making. I forsee a dull corporate product along the lines of the Maserati Ka-boom, or whatever they call that hideous fish-faced atrocity.

    I always liked the LM. And I’m not a truck guy. But all things being equal, if I wanted a ridiculous slap-in-the-face to environmental weenies, I wouldn’t drive an H1, I’d drive a 002. Why? Because **** you, that’s why. That’s the 80s way.

  • avatar
    aristurtle

    Wasn’t some early version of this in competition against AM General for the HMMWV contract for the US military?

    I think I remember hearing about Lambo’s then-owner Chrysler showing up for the competition with an off-road vehicle powered by a Countach V12. The Army probably thought that was pretty funny.

    • 0 avatar
      1000songs

      “Wasn’t some early version of this in competition against AM General for the HMMWV contract for the US military?”

      Seriously. Aris – it’s only a 8 sentence article!

      “the car was discontinued in 1993 after a bid for the military market had fizzled.”

  • avatar
    svenmeier

    The Lamborghini LM002 and Cheetah were the most pointless cars ever created by the brand. I don’t see the appeal of a V12-powered SUV that had a fuel consumption of over 50 L / 100 km. A military vehicle has to provide range and both the LM002 and the Cheetah concept utterly failed at that. Even if they were aimed at the Saudi military, I don’t think their voracious appetite for fuel would have impressed military advisers, generals and so forth (despite the cheap gas prices in that country).


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