Kia KH Heralds The Start Of The "Monkfish Age" In Automotive Design

Derek Kreindler
by Derek Kreindler

When the Chrysler Concorde and Chevrolet Camaro underwent redesigns in the late-1990s, automotive critics lamented the start of the “catfish” era in car design. The Kia KH is moving forward with the aquatic-creature theme, sporting a snout that resembles a monkfish, an even uglier sea-being.

Kia will debut their new luxury sedan at the Geneva Auto Show in March, but apparently won’t sell the car in Europe. It’s unclear whether the car will be sized closer to the Hyundai Genesis or Equus. The KH will not be the name of the car either – Kia is apparently crowdsourcing the name of the car via Facebook. Troll away.



Derek Kreindler
Derek Kreindler

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  • Mandalorian Mandalorian on Feb 28, 2012

    Maserati much?

  • Mr Nosy Mr Nosy on Feb 29, 2012

    Well, if KIA wants to appeal to the facebook mentality,why bother with a name at all? Just give new buyers of this vehicle a chrome(Or brushed nickel.)alpha-numeric lettering & template kit,and then let the i & My crowd go to town.Of course some sort of KIA rewards & registration site(Using their cars' names-"For anonymous research & data gathering purposes only",of course.)will be needed to encourage use of the naming kit.I predict many new KIAs named via this process will be "password","Kaitlin2004",or "Sparky#1".

    • Jack Baruth Jack Baruth on Feb 29, 2012

      "I predict many new KIAs named via this process will be 'password'" Offical Hearty Laugh From The TTAC Editors Award!

  • Analoggrotto Ford wishes it could be Hyundai Kia Genesis.
  • John I used to have a 2016 Chevy Spark EV (leased, 85 miles range when new) as our family's 3rd car. Loved it. When the lease ended the only cheap EV was the bolt but I couldn't stomach the tuperware interior so I bought a used Cayman instead and have been waiting now for another a cheap EV for almost 5 years. My bigger problem would be that I dislike giving Elon Musk even more $$, but the tesla supercharger network makes long trips (within CA at least) an option.
  • SCE to AUX "...it’s unclear how Ford plans to reach profitability with cheaper vehicles, as it’s slowed investments in new factories and other related areas"Exactly. They need to show us their Gigafactories that will support the high-demand affordable EV volume.
  • 1995 SC I have a "Hooptie" EV. Affordable would be a step up.
  • Buickman if they name it "Recall" there will already be Brand Awareness!
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