2011 Car Sales Around The World: December Surprise In The U.S.A.

Bertel Schmitt
by Bertel Schmitt

U.S. December sales results, and with December, full year results begin to roll in. What we see so far looks like a December surprise: Numbers come in stronger than expected by analysts. Chrysler is up 37 percent in December and 26 percent for the year. GM is up only 5 percent in December, but 13 percent for the year. Ford up 10 percent in December, 9 percent for the year. Volkswagen surprises with 36 percent up in December and 26 percent for the year. Subaru up 26 percent in December, but only one percent for the year. Toyota ( not on the list yet) reports a flat December and the year down by 7 percent.

Table after the jump. Watch this page for more updates. Data courtesy Automotive News [sub]

Note: Sales for BMW and Daimler are estimates by Automotive News, as both companies have not reported yet. The totals remain preliminary also.

December U.S. Light Vehicle Sales

(Developing table)

BMW Group32,23027,64317%305,421266,26915% BMW division26,70023,28015%247,773220,11313% Mini5,5004,32027%57,30045,64426% Rolls-Royce3043–30%348512–32%BMW Group32,23027,64317%305,421266,26915%Chrysler Group138,019100,70237%1,369,1141,085,21126% Chrysler Division23,97413,13283%221,346197,44612% Dodge41,54832,39028%451,040383,67518% Dodge/Ram68,14356,66020%708,650596,62719% Fiat2,325––%19,769––% Jeep43,57730,91041%419,349291,13844% Ram26,59524,27010%257,610212,95221%Chrysler Group138,019100,70237%1,369,1141,085,21126%Daimler AG27,80022,04426%266,811230,93416% Maybach–5–100%4063–37% Mercedes-Benz27,10021,46926%261,573224,94416% Smart USA70057023%5,1985,927–12%Daimler AG27,80022,04426%266,811230,93416% Ford Motor Co. 209,447190,19110%2,143,1011,964,0599% Ford division201,044173,73816%2,057,2101,752,51117% Ford/Lincoln/Mercury209,447190,19110%2,143,1011,931,53411% Lincoln8,4038,0604%85,64385,8280% Mercury–8,393–100%24893,195100% Volvo–––%–32,525–100%Ford Motor Co.209,447190,19110%2,143,1011,964,0599%General Motors234,351224,1475%2,503,7972,211,69913% Buick14,97417,095–12%177,633155,38914% Cadillac16,25916,718–3%152,389146,9254% Chevrolet161,158147,9389%1,775,8021,563,88114% GMC41,96042,1430%397,973333,20419% Hummer–38–100%–3,812–100% Pontiac–130–100%–1,182–100% Saab–––%–608–100% Saturn–85–100%–6,698–100%General Motors234,351224,1475%2,503,7972,211,69913%Honda (American)105,230129,616–19%1,147,2851,230,480–7% Acura13,12915,489–15%123,299133,606–8% Honda Division92,101114,127–19%1,023,9861,096,874–7%Honda (American)105,230129,616–19%1,147,2851,230,480–7%Hyundai Group94,15575,24625%1,131,183894,49627% Hyundai division50,76544,80213%645,691538,22820% Kia43,39030,44443%485,492356,26836%Hyundai Group94,15575,24625%1,131,183894,49627%Jaguar Land Rover5,8804,87521%50,37545,20411% Jaguar1,1371,180–4%12,27613,340–8% Land Rover4,7433,69528%38,09931,86420%Jaguar Land Rover5,8804,87521%50,37545,20411%Maserati23818032%2,3211,89722%Maserati23818032%2,3211,89722%Mazda22,35321,4794%250,426229,5669%Mazda22,35321,4794%250,426229,5669%Mitsubishi5,0324,8743%79,02055,68342%Mitsubishi5,0324,8743%79,02055,68342%Nissan100,92793,7308%1,042,534908,57015% Infiniti10,99012,502–12%98,461103,411–5% Nissan Division89,93781,22811%944,073805,15917%Nissan100,92793,7308%1,042,534908,57015%Porsche1,8342,567–29%29,02325,32015%Porsche1,8342,567–29%29,02325,32015%Saab Cars North America2701,074–75%5,6104,83816%Saab Cars North America2701,074–75%5,6104,83816%Subaru33,70126,69426%266,989263,8201%Subaru33,70126,69426%266,989263,8201%Suzuki2,5652,647–3%26,61823,99411%Suzuki2,5652,647–3%26,61823,99411%Toyota178,131177,4880%1,644,6601,763,595–7% Lexus25,35527,560–8%198,552229,329–13% Scion4,1593,9565%49,27145,6788% Toyota division148,617145,9722%1,396,8371,488,588–6% Toyota/Scion152,776149,9282%1,446,1081,534,266–6%Toyota178,131177,4880%1,644,6601,763,595–7%Volkswagen45,47434,61031%443,840359,88923% Audi12,65510,54620%117,561101,62916% Bentley31719761%1,8771,43031% VW division32,50223,86736%324,402256,83026%Volkswagen45,47434,61031%443,840359,88923%Volvo Cars NA5,3424,75612%67,24021,423214%Volvo Cars NA5,3424,75612%67,24021,423214%Other (estimate)2512433%2,9672,8972%TOTAL1,243,2301,144,8069%12,778,33511,589,84410%
Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Majorfrn Majorfrn on Jan 04, 2012

    I suppose someone might as well bring on the comments now about how Sergio Marchionne had nothing to do with Chrysler's results. But if you do think he had something to do with it, you might be interested in: http://www.huffingtonpost.com/david-kiley/chrysler-sergio-marchionne_b_1175109.html

    • See 5 previous
    • Geozinger Geozinger on Jan 05, 2012

      @Guzzi: My only concern about Marchionne is the fact that many people are lauding his achievements in turning around Chrysler, when he had little to do with the current product. That was all Cerberus. We should remember however, it was Cerberus' attempt to sell Chrysler off to the first willing fool, I mean buyer. The Automotive Task Force took that chore away from the BK courts and Cerberus. Marchionne is a lucky guy, really. He got lots of money from GM from the screwed up acquisition deal, but used it wisely. It looks like (maybe) he will be wise with the gift from the US Government, too. I hate to see the day come again where Mopar is funding the efforts of a foreign manufacturer and not getting anything in return. I'm talking directly about the situation with Mercedes Benz. It's too bad they didn't put a "treat it nice or we'll take it back clause" in there. The reality is they wouldn't have, because they (the gov't.) really doesn't want it back...

  • Supremebrougham Supremebrougham on Jan 04, 2012

    Well I did my part, I bought a new Ford last month. FWIW, the dealership in the above video is located in Saginaw, MI. I bought a car from them once, They were a real class act, I would do business with them again.

  • 28-Cars-Later WSJ blurb in Think or Swim:Workers at Volkswagen's Tennessee factory voted to join the United Auto Workers, marking a historic win for the 89- year-old union that is seeking to expand where it has struggled before, with foreign-owned factories in the South.The vote is a breakthrough for the UAW, whose membership has shrunk by about three-quarters since the 1970s, to less than 400,000 workers last year.UAW leaders have hitched their growth ambitions to organizing nonunion auto factories, many of which are in southern states where the Detroit-based labor group has failed several times and antiunion sentiment abounds."People are ready for change," said Kelcey Smith, 48, who has worked in the VW plant's paint shop for about a year, after leaving his job at an Amazon.com warehouse in town. "We look forward to making history and bringing change throughout the entire South."&nbsp;&nbsp;&nbsp;...Start the clock on a Chattanooga shutdown.
  • 1995 SC Didn't Chrysler actually offer something with a rearward facing seat and a desk with a typewriter back in the 60s?
  • The Oracle Happy Trails Tadge
  • Kwik_Shift_Pro4X Union fees and corruption. What can go wrong?
  • Lou_BC How about one of those 2 foot wide horizontal speedometers out of the late 60's Ford Galaxie?
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