The EV Market In Context: 15 Cars That Are Selling Worse Than The Nissan Leaf (And Chevy Volt)

Edward Niedermeyer
by Edward Niedermeyer

Because electric cars represent the first fundamental technological shift for the automobile since its invention, their appearance on the US market has elicited quite a bit of skepticism. And as with any new technology, the first generation of EVs does have some serious downsides. For example, you can charge a Nissan Leaf at any outlet, but it takes 21 hours. Also, the Leaf’s range that was once promised at 100 miles is typically under 70 miles in the real world. Plus, it’s not exactly cheap. In the face of these challenges, you might think the Leaf, the first mass-market pure-EV in the US, would be forever doomed to a small niche of the market. But small compared to what? To give a real-world taste of how America’s first pure EV is selling in the context of the broader market, here are the year-to-date sales numbers for the Leaf and 15 other vehicles that you might not expect to be selling worse than an electric car. Incidentally, all of these models are also selling better than the market’s other pioneering plug-in, the Chevrolet Volt… which now has its own graph in the gallery below.


Edward Niedermeyer
Edward Niedermeyer

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  • Solracer Solracer on Oct 08, 2011

    I think all of those 7200 Leafs (Leaves?) must have been sold in the Seattle area because I see one pretty much daily. It still has a ways to go to match the Prius (which is pretty much Seattle's official car) but they aren't just a curiosity. Never understood why GM didn't offer the Volt here first and instead let Nissan establish a beachhead. It will be interesting to see if the Volt can dent the Leaf's dominance of the electric vehicle market when it goes on sale here.

  • Skink Skink on Oct 09, 2011

    It's silly to compare Leaf sales to those of any non-electric. Leaf buyers are eligible for $7500 US government incentives. Leaf buyers in CA get additional incentives. Then, on the other hand, is the low production rate, frustrating those who want to buy them. Some people don't buy Leaves because they can't buy them. Other people don't buy them because they still cost too much even after incentives. Those who buy Leaves now probably paid $1000 for a BluRay player when they first dropped. Still others don't buy Leaves because they don't go far enough on a charge. Still others are skeptical of the Leaf's ability to start, run for any distance , provide adequate cabin heat and defrosting capability in cold weather. Things will probably get better on these fronts.

  • SaulTigh Unless we start building nuclear plants and beefing up the grid, this drive to electrification (and not just cars) will be the destruction of modern society. I hope you love rolling blackouts like the US was some third world failed state. You don't support 8 billion people on this planet without abundant and relatively cheap energy.So no, I don't want an electric car, even if it's cheap.
  • 3-On-The-Tree Lou_BCone of many cars I sold when I got commissioned into the army. 1964 Dodge D100 with slant six and 3 on the tree, 1973 Plymouth Duster with slant six, 1974 dodge dart custom with a 318. 1990 Bronco 5.0 which was our snowboard rig for Wa state and Whistler/Blackcomb BC. Now :my trail rigs are a 1985 Toyota FJ60 Land cruiser and 86 Suzuki Samurai.
  • RHD They are going to crash and burn like Country Garden and Evergrande (the Chinese property behemoths) if they don't fix their problems post-haste.
  • Golden2husky The biggest hurdle for us would be the lack of a good charging network for road tripping as we are at the point in our lives that we will be traveling quite a bit. I'd rather pay more for longer range so the cheaper models would probably not make the cut. Improve the charging infrastructure and I'm certainly going to give one a try. This is more important that a lowish entry price IMHO.
  • Add Lightness I have nothing against paying more to get quality (think Toyota vs Chryco) but hate all the silly, non-mandated 'stuff' that automakers load onto cars based on what non-gearhead focus groups tell them they need to have in a car. I blame focus groups for automatic everything and double drivetrains (AWD) that really never gets used 98% of the time. The other 2% of the time, one goes looking for a place to need it to rationanalize the purchase.
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