What's Wrong With This Picture: Pagani Wins The Supercar Edition

Edward Niedermeyer
by Edward Niedermeyer

I know fanboyishness is frowned upon in this establishment, so let me make this brief: what Pagani has achieved over the nearly 20 years of its existence is one of the most inspiring stories in the car business. The number of people who decided to get into the supercar game since 1992 could fill books, and yet among them all, Pagani alone seems to have carved out a truly sustainable niche in the business. Built one at a time with creativity and flair, Pagani’s creations boast all the supercar must-haves like power, performance and presence, but add something that is increasingly absent from modern cars: character. It’s an overused phrase to be sure, but Pagani’s Zonda could not only go toe-to-toe with Ferrari and Lamborghini’s finest, they make some of the most exotic metal look and feel, well, a bit ordinary… cynical, even. In an age when even the most super of supercars have been commodified, Horacio Pagani’s love of materials, dedication to the complete car, and unconventional but classic tastes have vaulted his firm to the top of the supercar heap. His latest car, the Huayra, a 700HP carbon-fiber beast some seven years in the making, seems to be more than capable of continuing that legacy.



Edward Niedermeyer
Edward Niedermeyer

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  • M 1 M 1 on Jan 26, 2011

    If we're going to fawn over their amazing accomplishments (I'd be more impressed if any of their efforts in real-world motorsports had been worth a damn), it bears mentioning that much of their success is a direct result of AMG's considerable involvement in the rather important areas of engines and gearboxes...

  • Ronnie Schreiber Ronnie Schreiber on Jan 27, 2011

    For a car guy, supercars sort of bore me.

    I don't want to, ahem, carp about the styling but that front end sure is distinctive.

    I'm reading David Temple's book on the Motorama cars and while some of them were great designs, a few of them were butt ugly.

    Ah, but a man's reach should exceed his grasp, Or what's a heaven for?

  • Analoggrotto More useless articles.
  • Spamvw Did clears to my '02 Jetta front markers in '02. Had to change the lamps to Amber. Looked a lot better on the grey wagon.I'm guessing smoked is illegal as it won't reflect anymore. But don't say anything about my E-codes, and I won't say anything about your smoked markers.
  • Theflyersfan OK, I'm going to stretch the words "positive change" to the breaking point here, but there might be some positive change going on with the beaver grille here. This picture was at Car and Driver. You'll notice that the grille now dives into a larger lower air intake instead of really standing out in a sea of plastic. In darker colors like this blue, it somewhat conceals the absolute obscene amount of real estate this unneeded monstrosity of a failed styling attempt takes up. The Euro front plate might be hiding some sins as well. You be the judge.
  • Theflyersfan I know given the body style they'll sell dozens, but for those of us who grew up wanting a nice Prelude Si with 4WS but our student budgets said no way, it'd be interesting to see if Honda can persuade GenX-ers to open their wallets for one. Civic Type-R powertrain in a coupe body style? Mild hybrid if they have to? The holy grail will still be if Honda gives the ultimate middle finger towards all things EV and hybrid, hides a few engineers in the basement away from spy cameras and leaks, comes up with a limited run of 9,000 rpm engines and gives us the last gasp of the S2000 once again. A send off to remind us of when once they screamed before everything sounds like a whirring appliance.
  • Jeff Nice concept car. One can only dream.
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