What's Wrong With This Picture: Toyesla Synergy Drive Edition

Edward Niedermeyer
by Edward Niedermeyer

Given Toyota’s dominance of the hybrid market, and its early skepticism about pure-electric vehicles, it’s safe to say that we didn’t expect this badge to show up anytime soon. But sure enough, Toyota’s new corporate EV badge will grace the firm’s RAV-4 EV concept, which debuts at this fall’s LA Auto Show. And it won’t be the most jarring image on that vehicle either…

Yes, the little Silicon Valley sportscar firm is now powering the first Li-ion (and potentially the first mass-market-ish) EV ever made by the most dominant automaker of the last several decades. Wrap you mind around that one.

Edward Niedermeyer
Edward Niedermeyer

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  • Mercennarius Mercennarius on Nov 10, 2010

    Honestly I think Tesla is the last company i'd want to partner with to help build an EV if I was Toyota... Toyota would be better off borrowing Nissans technology or making their own...

  • ThriftyTechie ThriftyTechie on Nov 10, 2010

    Here we go, TTAC is going to unleash a tedious Toyota EV Birth watch which spans dozens of posts which will in retrospect be completely meaningless. Or do they only do features like that for GM?

  • Varezhka Maybe the volume was not big enough to really matter anyways, but losing a “passenger car” for a mostly “light truck” line-up should help Subaru with their CAFE numbers too.
  • Varezhka For this category my car of choice would be the CX-50. But between the two cars listed I’d select the RAV4 over CR-V. I’ve always preferred NA over small turbos and for hybrids THS’ longer history shows in its refinement.
  • AZFelix I would suggest a variation on the 'fcuk, marry, kill' game using 'track, buy, lease' with three similar automotive selections.
  • Formula m For the gas versions I like the Honda CRV. Haven’t driven the hybrids yet.
  • SCE to AUX All that lift makes for an easy rollover of your $70k truck.
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