Home Invaders: Volkswagen Turns That Whole EV Thing On Its Head

Bertel Schmitt
by Bertel Schmitt

While everybody is dreaming (or shuddering at the thought) of masses of electric vehicles hanging off the grid at night, while that last ICE is donated to the Smithsonian, Volkswagen is taking a completely different tack. Forget the grid. Get your very own power plant. And guess what: It’s ICE powered.

Instead of being sent out to pasture, the ICE will invade our homes: German energy supplier LichtBlick has installed its first home power plants for residential and commercial customers in Hamburg. The energy is created by an EcoBlue natural-gas-powered engine, produced by Volkswagen exclusively for LichtBlick. The engines are tried and true 2.0 liter gasoline engines, as used and proven in millions of Touran and Caddy models.

Despite the 2.0 liter engine, we are not talking emergency generator.

These are 40,000 kilowatt hour units, suitable for very large single-family homes, buildings with two or three apartments, small businesses and public and social facilities such as schools and churches.

A lot of German homes are on the (Russian supplied) natural gas grid, which produces heat. Heat is also an unloved byproduct of energy production. So the idea is to deliver both. Driven by a marketing system that is astoundingly simple, considering that we are in a German setting.

The plant remains the property of LichtBlick, which rents the customer’s boiler-room. The customer pays a contribution starting at 5,000 euros for the installation. LichtBlick will dispose of the old gas heating system (in an environmentally responsible fashion, no doubt). Then they will install the ICE powered generating plant in your basement. They will take care of servicing, maintenance and repairs.

The result? Energy consumption will be reduced by up to 40 percent compared with conventional heat and electric power – or so Volkswagen’s press release claims.

LichtBlick plans to invest Germany with 100,000 of these home power plants. It would be Germany’s largest virtual gas-fired power plant with the capacity of two nuclear power plants. It would heat your home and water as well. A test set-up with 25 decentralized plants has already been in operation at Volkswagen’s Salzgitter plant since the beginning of the year.

Vladimir Putin, are you reading this? If you turn off the gas, not only will the Germans freeze. It also will be lights out in Deutschland. CO2? What CO2? And let’s not even think of charging an EV from these home grown power plants. The bind goggles.

(In case you ask: LichtBlick is German for anything from “bright spot” to “gleam of hope.”)

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Silvy_nonsense Silvy_nonsense on Nov 24, 2010

    FYI to Bertel- The Volkswagen Media Services press release link is requesting a log in and not displaying the press release. It's giving the message: Interner Fehler Ein interner Fehler ist aufgetreten. Bitte melden Sie sich erneut am System an.

  • Safe as milk Safe as milk on Nov 25, 2010

    in new york city, co-gen has been available for ever. the power company delivers steam from the generating stations to apartment buildings. my building used to run on it but a couple of years ago my landlord switched to a boiler that can run on either gas or oil. i don't understand why building this complex system for 3 x 40 story buildings was cheaper than buying steam. http://en.wikipedia.org/wiki/New_York_City_steam_system

  • Calrson Fan Jeff - Agree with what you said. I think currently an EV pick-up could work in a commercial/fleet application. As someone on this site stated, w/current tech. battery vehicles just do not scale well. EBFlex - No one wanted to hate the Cyber Truck more than me but I can't ignore all the new technology and innovative thinking that went into it. There is a lot I like about it. GM, Ford & Ram should incorporate some it's design cues into their ICE trucks.
  • Michael S6 Very confusing if the move is permanent or temporary.
  • Jrhurren Worked in Detroit 18 years, live 20 minutes away. Ren Cen is a gem, but a very terrible design inside. I’m surprised GM stuck it out as long as they did there.
  • Carson D I thought that this was going to be a comparison of BFGoodrich's different truck tires.
  • Tassos Jong-iL North Korea is saving pokemon cards and amibos to buy GM in 10 years, we hope.
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