The idea behind the big car bailout supposedly was to keep millions of jobs in, well, North America. Ford didn’t partake, and hence should be free of moral obligations. (Not that other companies on the government drip seem to be queasy about exporting jobs instead of cars.) Empowered by a clean conscience, Ford moves production to where it makes the most money. To India.
India is destined to be the global small car hub. Nissan now makes pretty much of its Micras there after production was transferred from Nissan UK (the Juke replaced it). Ford had a similar vision when it set up its plant in India to make the soon-to-be-insanely-popular Figo. Now the world is going to taste the Made-in-India Ford Figo.
Ford had already started exports of the Figo to South Africa, but now, as The Deccan Herald reports, Ford is planning to export the Indian built Figo to 48 countries around the world.
“Soon we will be shipping out Figo to new markets like North Africa, South America, UAE, Mexico. We started Figo exports to South Africa and recently added Nepal to our export destination,” said Michael Boneham, President and Managing Director of Ford India. South Africa is lapping up the Figo as Mr Boneham said (via sify.com) “Figo has been among the top five selling cars in South Africa now and we got an overwhelming response,” It’s also getting a good response in India, too, as Mr Boneham carried on, “Figo in the second fastest car model in India to cross the 50,000 sale mark,” First the Fiesta and now the Figo. I think this small car shtick is no fluke for Ford…