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EAW Finale: Rhinoplasty Malpractice
by
Paul Niedermeyer
(IC: employee)
Published: September 26th, 2010
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Ford has certainly made it easy to find appreciation for the original 1992 reskin of the Econoline, ’cause it’s only gone downhill ever since. What exactly does this (un)progression say?
Paul Niedermeyer
More by Paul Niedermeyer
Published September 26th, 2010 4:53 PM
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It kinda looks like you could flip a latch and the front of the truck will slide out like a drawer. Or maybe the designers were inspired by the door of a toaster oven.
This look was actually inspired back when Ford still had a heavy truck division (sold to Freightliner...now goes by the Sterling name.) The idea was to create a truck "DNA" which included "nostrils" on the grill. I suspect a bit of this came from the HUGE success of Chrysler's new trucks which also had a big truck look. The nostrils looked a lot better on big trucks and the whole effort, IMHO, is a BIG FAIL. Search for Ford HN80, which was the name of the last Ford Heavy Truck Division program. http://www.flickr.com/photos/34521232@N07/3909324154/