Collectively, the the Detroit Three have enjoyed precisely one market share turnaround in the last several years: Ford in 2009. This year, Detroit’s market share looks downright stagnant. Chrysler’s got a tiny bump going on, but Ford’s lost its fizz and GM is skidding bottom… at best. On the other hand, if this graph is just too gloomy for you, hit the jump for one of the first glimmers of (market share) hope for Detroit in years.
Pullback! Or at least some slowing in the rate at which import brands were taking over the American market. But hey, $80b or so in taxpayer assistance will do that. In any case, it’s way too early to say that Detroit has conclusively halted decades-long market share slide.