NHTSA Recalls Recall Database

Bertel Schmitt
by Bertel Schmitt


If checking whether your car has been recalled is part of your morning routine and civic duty, then you were greeted by the above message this morning. Defects appear to be contagious. The insidious part: The NHTSA recall database appears to be operational. You are left clueless about what is and what isn’t working. Troubles without a fix? Ghost in a machine? Is the database safe for us to use?

This outage of unknown reason and proportions comes on the heels of NHTSA locking down major parts of the database, after it was revealed that the database was leaking private information. The database is a valuable tool for keeping customers informed about recalls. It also acts as an information conduit for customers to express their concerns to the NHTSA and manufacturers. However, the database has a recent history of abuse for political and propaganda purposes.

Bertel Schmitt
Bertel Schmitt

Bertel Schmitt comes back to journalism after taking a 35 year break in advertising and marketing. He ran and owned advertising agencies in Duesseldorf, Germany, and New York City. Volkswagen A.G. was Bertel's most important corporate account. Schmitt's advertising and marketing career touched many corners of the industry with a special focus on automotive products and services. Since 2004, he lives in Japan and China with his wife <a href="http://www.tomokoandbertel.com"> Tomoko </a>. Bertel Schmitt is a founding board member of the <a href="http://www.offshoresuperseries.com"> Offshore Super Series </a>, an American offshore powerboat racing organization. He is co-owner of the racing team Typhoon.

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  • Mailbox20 Mailbox20 on Jun 25, 2010

    I would advise anyone using this site to stop immediately for their own safety (except for ABC News). Sincerely, Ray LaHood

  • 1996MEdition 1996MEdition on Jun 25, 2010

    This is huge news........cause we all know that websites never have technical issues.

    • Bertel Schmitt Bertel Schmitt on Jun 25, 2010

      How dare you. Thousands of people gave their lives in that database. If you or one of your loved ones ...

  • 1996MEdition 1996MEdition on Jun 25, 2010

    I believe some of those same people that gave their lives are still voting in Chicago.

  • Wsn Wsn on Jun 25, 2010

    Did they inform the authorities within 5 days of initial report of the problem?

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