Ford Unveils Brand Old Fiesta In Brazil

Marcelo de Vasconcellos
by Marcelo de Vasconcellos

Showing how really big and important the new Fiat Uno is in the burgeoning Brazilian market, car makers responded with a massive wave of re-releases. Ford jumped into the fire and unveiled their new old Fiesta. Ford joins VW, which unveiled the new old Gol G4 Ecomotion. GM launched the new old Chevy Classic, and Renault released the new old Logan. All trying to take the spotlight and press away from the new Uno, the only real new car. Talk about stage envy!

Anyway the new Ford Fiesta is a simple facelift of the old one, according to the Brazil’s Bestcars. The new old Fiesta received new headlights, new front and back bumper and – tata! – a new hood. These changes are common to both hatch and sedan. The sedan also gets new taillights, reminiscent of the old Fusion’s. Inside changes are also timid and are limited to new lettering and now feature permanent illumination. Oh, new fabric is also available on the seats. Engines are still the old Zetec Rocam 1.0L and 1.6L mills. No new Sigmas for this brand new old puppy.

What is strange though is the timing. The new euro-Fiesta is supposed to be launched in Brazil this year or early next year (I’m betting on the latter). The Brazilian new old Fiesta is purported to find its inspiration in the euro one and supposedly fits in Ford’s new kinetic design language. Something must give.

To see where the real inspiration comes from one must look not to Europe, but rather eastwards. India, in fact. Take a look at the Ford Figgo. Reminds you of something? So even though Ford swears this is the real new Fiesta in Brazil, where does the euro Fiesta (that Ford swears will also come to Brazil) fit in? En passant, where does Mr. Mullaly’s One Ford fit in? Seems Brazil didn’t get the memo.

Marcelo de Vasconcellos
Marcelo de Vasconcellos

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  • Psarhjinian Psarhjinian on May 09, 2010

    Those taillights are more old-Taurus than old-Fusion.

  • J Mendez J Mendez on May 12, 2010

    Oi Marcelo saudades de Mexico! Here the old generation of many cars co exist with their newer versions, Renault has the Clio (made in Nissan's Aguascalientes plant) as well as the "Euro Clio" made in France, keeping with the french, Peugeot has the 2 207's the REAL 207 turbo 1.6 BMW/PSA engine and the 207 Compact, which is a facelifted 206 made in... guess? Brazil! I think you know the 207 as 206.5, Nissan has the VERY old Nissan Tsuru (Sentra gen 1 in the states) along with the Sentra, and the Platina which turns out to be a facelifted Clio Sedan. GM has the Opel Corsa (the real one) as well as the Opel Corsa gen II, branded as Chevy. the last incarnation of these is the Chevy C3, a facelift designed for the mexican market. And Ford has the same Fiesta as in Brazil.1.6 Gasoline and 95Hp. And last but not least... VW has the Bora as well as the Jetta. Best regards

  • 1995 SC If the necessary number of employees vote to unionize then yes, they should be unionized. That's how it works.
  • Sobhuza Trooper That Dave Thomas fella sounds like the kind of twit who is oh-so-quick to tell us how easy and fun the bus is for any and all of your personal transportation needs. The time to get to and from the bus stop is never a concern. The time waiting for the bus is never a concern. The time waiting for a connection (if there is one) is never a concern. The weather is never a concern. Whatever you might be carrying or intend to purchase is never a concern. Nope, Boo Cars! Yeah Buses! Buses rule!Needless to say, these twits don't actual take the damn bus.
  • MaintenanceCosts Nobody here seems to acknowledge that there are multiple use cases for cars.Some people spend all their time driving all over the country and need every mile and minute of time savings. ICE cars are better for them right now.Some people only drive locally and fly when they travel. For them, there's probably a range number that works, and they don't really need more. For the uses for which we use our EV, that would be around 150 miles. The other thing about a low range requirement is it can make 120V charging viable. If you don't drive more than an average of about 40 miles/day, you can probably get enough electrons through a wall outlet. We spent over two years charging our Bolt only through 120V, while our house was getting rebuilt, and never had an issue.Those are extremes. There are all sorts of use cases in between, which probably represent the majority of drivers. For some users, what's needed is more range. But I think for most users, what's needed is better charging. Retrofit apartment garages like Tim's with 240V outlets at every spot. Install more L3 chargers in supermarket parking lots and alongside gas stations. Make chargers that work like Tesla Superchargers as ubiquitous as gas stations, and EV charging will not be an issue for most users.
  • MaintenanceCosts I don't have an opinion on whether any one plant unionizing is the right answer, but the employees sure need to have the right to organize. Unions or the credible threat of unionization are the only thing, history has proven, that can keep employers honest. Without it, we've seen over and over, the employers have complete power over the workers and feel free to exploit the workers however they see fit. (And don't tell me "oh, the workers can just leave" - in an oligopolistic industry, working conditions quickly converge, and there's not another employer right around the corner.)
  • Kjhkjlhkjhkljh kljhjkhjklhkjh [h3]Wake me up when it is a 1989 635Csi with a M88/3[/h3]
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