Nissan has released this teaser of the forthcoming 2012 Quest minivan at a company microsite aimed at drumming up interest until the model goes on sale in “early 2011.” And boy, does it ever have its work cut out.
Sales of the last iteration of the Quest (3rd generation) started strong, moving 46,430 units in its first year on the market, and 40,357 in 2005. Since then, it’s sales have been on a crash course with oblivion, dropping to 31,905 in 2006, 28,590 in 2007, 18,252 in 2008, and a miserable 8,437 last year. In fact, things got so bad for the Mississippi-built 3rd-gen Quest, that Nissan canceled the 2010 model-year altogether (a move which also allowed Nissan to build commercial vehicles at its Mississippi plant). The fourth-gen Quest, previewed here, will be built in Japan on the JDM Nissan Elgrand platform, and imported to the US. But will it bring minivan buyers back to Nissan at the old 50k units-per-annum levels?