Question Of The Day: Should Cadillac Build and Sell Obama's Beast?
I’ve been following the “coverage” of President Obama’s fancy new limousine for some time now. We’ve known what it will look like for a long time, but that’s about. No, really. Anyhow, seeing the car that the Secret Service has reportedly nicknamed, “The Beast” roll down Pennsylvania Ave, dwarfing the Chevy Tahoe to its left, I couldn’t help but be awed. What a vehicle. And really, what a Cadillac. Say what you want about the Art & Science design motif, but the snouts currently hanging off the front of both the CTS and Escalade are handsome. Not only that, but the Beast’s stance is correct. Imposing, solid, American. The proportions look like a Cadillac should (though the actual size is borderline absurd). Farago has been arguing since 2002 that Cadillac needs to forget about lapping the Nurburgring and get back to building big ass cars that are desirable for their big assedness. Oh, but what about the Great Depression 2.0 and herky-jerky gas prices and the environment? All valid points. But, as a brand, shouldn’t Cadillac be building, well, Cadillacs?
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